Crimson Cup customer Lazy Labrador Coffee House in Kennesaw, Georgia, is featured in the UPtv holiday film Festival of Trees, premiering on November 24. To celebrate, owners Bob and Susan Milani will donate $1 from every sale of their popular Snowcoccino peppermint mocha drink between November 24 and December 24 to Children's Healthcare of Atlanta.
KENNESAW, Ga., Nov. 22, 2024 /PRNewswire-PRWeb/ -- Crimson Cup Coffee & Tea is proud to announce that its customer, Lazy Labrador Coffee House in Kennesaw, Georgia, is prominently featured in the holiday film Festival of Trees, premiering on UPtv on November 24 at 7:00 p.m. EST. Charity tie-ins to the film benefit Children's Healthcare of Atlanta.
Owned by Bob and Susan Milani, the Lazy Labrador Coffee House plays a key role in the film, with several scenes shot at the local coffee house. In the spirit of the film's focus on the joy of giving, the Milanis are donating $1 to Children's Healthcare of Atlanta for every Snowcoccino – a festive peppermint mocha drink – sold between November 24 and December 24.
Festival of Trees follows designer Jacquie (Kate Miner) as she rediscovers the true meaning of Christmas, with key scenes filmed at Lazy Labrador Coffee House.
"Being part of Festival of Trees has been an incredible experience," said Susan Milani. "We're thrilled to see our coffeehouse featured in such a meaningful holiday story."
Bob Milani highlighted their Snowcoccino fundraiser. "We're honored to use this opportunity to support Children's Healthcare of Atlanta and give back to the community that has given so much to us."
He noted that two hero trees, decorated by the talented producers of Festival of Trees, will be on display and auctioned for charity at the Georgia Festival of Trees, running November 23 through December 1 at the Georgia World Congress Center. The hero trees symbolize the film's message of generosity and are decorated to reflect its festive spirit.
Fans of the Festival of Trees film can also attend special charity screenings in Atlanta, including Q&A sessions with the filmmakers and cast. Proceeds from these screenings will benefit Children's Healthcare of Atlanta, highlighting the film's emphasis on the joy of giving. The screenings will take place at Studio Movie Grill locations on the following dates:
- December 12, 7:00 p.m.: Studio Movie Grill, Duluth
- December 13, 7:00 p.m.: Studio Movie Grill, Alpharetta
- December 14, 7:00 p.m.: Studio Movie Grill, Marietta
The film will be available for wide release on digital platforms, including Apple, Google, and Amazon, on December 3.
Known for its cozy ambiance and Labrador-inspired decor, the Lazy Labrador offers patrons handcrafted coffee in a cozy setting that highlights the unique character of downtown Kennesaw. The historic neighborhood, also home to the Southern Museum of Civil War and Locomotive History, attracts locals and tourists.
This independent coffee shop came to life in 2021 through Crimson Cup's 7 Steps to Success coffee shop consulting program. This program provides aspiring coffee shop owners like the Milanis with the expertise needed to launch and run a successful business – from finding a terrific location, calculating startup costs and writing a coffee shop business plan to training, marketing and day-to-day operations.
"At Crimson Cup, one of our core missions is to empower community-minded entrepreneurs to bring their coffee dreams to life," said Greg Ubert, Founder and President of Crimson Cup Coffee & Tea. "We're thrilled to see Lazy Labrador Coffee House featured in Festival of Trees and to celebrate their success."
Lazy Labrador Coffee House is one of over 300 independent coffee shops across 36 states that have thrived with help from Crimson Cup's 7 Steps to Success program. This award-winning consulting program was designed to provide owners with the knowledge and tools needed for long-term success in a competitive market.
About The Lazy Labrador Coffee House
The Lazy Labrador Coffee House is a local coffee house in Kennesaw's Historic District, offering award-winning craft coffees, teas, smoothies, and locally baked goods from Bert & Boos. With its Labrador-inspired decor, cozy indoor seating, and inviting outdoor spaces, the café is a beloved community hub. Built in 1909, the building underwent a 20-month historic renovation and is recognized by Cobb Landmarks & Historical Society for preserving local heritage. To learn more, visit lazy-labrador-llc.square.site/.
About Crimson Cup Coffee & Tea
Founded in 1991, Crimson Cup Coffee & Tea is a leader in the specialty coffee industry, recognized for award-winning quality and commitment to sustainability. The company's accolades include multiple Good Food Awards, the 2019 Golden Bean Champion for Small Franchise/Chain Roaster and Roast magazine's 2016 Macro Roaster of the Year.
Through its Friend2Farmer initiatives, Crimson Cup supports coffee-growing communities with sustainable, mutually beneficial partnerships. Its 7 Steps to Success program empowers entrepreneurs to open independent coffee shops by providing a detailed coffee shop business plan template, hands-on training, award-winning coffee and ongoing consulting.
Crimson Cup coffee is served in over 700 independent coffeehouses, grocers, universities, restaurants, and food service locations across 36 states and Bangladesh. The company also operates its own Crimson Cup and CRIMSON coffeehouses in Ohio. To learn more, visit crimsoncup.com.
Media Contact
Cheryl Claypoole, Crimson Cup Coffee & Tea, 614-361-5023, [email protected], https://www.crimsoncup.com
SOURCE Crimson Cup Coffee & Tea
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