Crowdfunded Wine-making Supports Prostate Cancer Research – Drinking Charitably

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Tax-deductible crowd funded wine-making at 2redWinery supports prostate cancer research while backers receive award-winning wines.

Winemaker Bob Crushing Grapes

Great wines, tax-deductible, great cause.

In a unique non profit crowd funding campaign 2redWinery, makers of the award-winning Zinpiphany© Zinfandel and #2red, is currently crowd funding its next vintage on Indiegogo with all proceeds supporting prostate cancer research through the non-profit Robert and Susan Hollander Foundation, an IRS approved 501c3 organization. Campaign supporters, in exchange for their tax-deductible support, can secure wine from the award-winning wine library of 2redWinery.

Dr. Robert Hollander, the winemaker and principle of 2redWinery, started small-volume wine making in 2007 in pursuit of a long-standing passion in wine. After he was diagnosed with prostate cancer at an incurable stage in 2010, Dr. Hollander, a highly-regarded clinician/teacher at the Gainesville VA Medical Center, affiliated with the University of Florida, then created his Foundation to fund prostate cancer research.

“Realizing that things can always be worse, three of the ugliest words pairs in the English language have got to include 'metastatic cancer,' 'palliative therapy,' and 'my oncologist'," Hollander observed. "Channeling the wine making into something purposeful just seemed to make sense." In the seven years the non-profit Foundation has been operational, unrestricted grants have been provided to researchers at seven different university medical enters engaged with cutting edge prostate cancer research.

Dr. Hollander’s campaign goal is $13,000, with all proceeds above production costs supporting prostate cancer research through his non-profit The Robert and Susan Hollander Foundation. Contributions to the campaign are processed by FirstGiving and are tax deductible. Rewards for campaign supporters include wine from the award-winning library of 2redWinery (see attachment).

Award Winning Wines!
Zinpiphany
2007    2012 SF International Wine Competition        Silver Medal
2008    2012 SF International Wine Competition        Double Gold
2008    6th Annual American Fine Wine Competition    Silver Medal
2009    2012 SF International Wine Competition        Silver Medal
2010    2013 SF International Wine Competition        Gold Medal
2010     2014 NY World Wine & Spirits Competition Silver Medal
2011     2014 SF International Wine Competition        Bronze Medal
2012    2016 SF International Wine Competition        Silver Medal
2013    2016 SF International Wine Competition        Silver Medal
2013    2017 NY World Wine & Spirits Competition    Bronze Medal
2014     2017 NY World Wine & Spirits Competition    Bronze Medal
2014    2018 SF Internal Wine Competition                 Bronze Medal
2015    2018 SF Internal Wine Competition                 Silver Medal
2015    2018 NY World Wine & Spirits Competition    Bronze Medal
2015    2019 NY World Wine & Spirits Competition    Silver Medal
2017    2019 SF Internal Wine Competition                 Silver Medal
2017    2019 NY World Wine & Spirits Competition    Silver Medal

#2red
2007    2012 SF International Wine Competition        Bronze Medal
2008    2012 SF International Wine Competition        Bronze Medal
2009    6th Annual American Fine Wine Competition Silver Medal
2009    2012 SF International Wine Competition        Bronze Medal
2009     2014 NY World Wine & Spirits Competition Double Gold/Best of Class
2010    2013 SF International Wine Competition        Gold Medal
2010    2014 NY World Wine & Spirits Competition    Bronze Medal
2011    2014 SF International Wine Competition        Silver Medal
2012    2016 SF International Wine Competition        Gold Medal
2013    2016 SF International Wine Competition        Bronze Medal
2014    2017 SF International Wine Competition        Bronze Medal

Foundation Grant Recipients
2013-Lance Pagliaro, M.D., Department of Genitourinary Medical Oncology, MD Anderson
2014-Nima Sharifi, M.D., Department of Cancer Biology, Cleveland Clinic
2015-Padmanee Sharma, M.D., Department of Genitourinary Medical Oncology, MD Anderson
2016-Scott Dehm, M.D. Department of Laboratory Medicine and Pathology, Mayo Clinic
2017-Mary-Ellen Taplin, M.D. Department of Medicine, Harvard Medical School
2018-Scott Dehm, Ph.D. Department of Urology, University of Minnesota
2019-Chris Barbieri, M.D. M.D., Ph.D. Urologic Oncology Division, Weill Cornell Medical College

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