customLAB -- The Perfect Blend of Personalized Tailoring and Fashion
Paul Stuart is pleased to announce the launch of their new customLAB collection for men. For the first time in the company's history, men can easily and quickly design a custom suit, shirt, sport jacket and pants.
NEW YORK, Feb. 28, 2019 /PRNewswire-PRWeb/ -- New for 2019, Paul Stuart is pleased to announce the launch of their new customLAB collection for men. For over 80 years, the company has been known around the world for its exceptional tailoring and luxurious materials. Now, that same obsession with fine fit and style is available to men without the typical wait time or price tag.
We've paired our deep knowledge of fine tailoring with the latest technologies to create an entirely new made-to-measure experience. Working in collaboration with the finest fabric mills and cutting-edge ateliers around the world, we deliver extraordinary tailored clothing, shirts and ties to your fit and specification in four weeks. Suits will feature both a full and half canvas construction. Tuxedos will be available with both grosgrain and satin lapels.
The only company in New York with more than 20 tailors on-site, each CustomLAB style will feature made to measure tailoring, fabric customization, and quick delivery. "This is a bold and innovative step forward for Paul Stuart," says CEO Paulette Garafalo. "The customLAB will add a new kind of personalized experience to our already exceptional reputation for service. It has everything today's consumer wants: customization, modern styling, a 4-week turnaround and great prices."
The new customLAB is located within the Madison Avenue flagship store. It offers every customer the opportunity to select their own custom details. Creative Director Ralph Auriemma says, "I like to call our style American Sartorial which means a little bit of Savile Row, a dash of Old Hollywood, and a certain New York assertiveness for the guy who is the best-dressed man wherever he goes. The new CustomLAB collection gives our customers a way to meet the brand at the beginning of their sartorial journey."
The CustomLAB provides an entirely new experience for men who appreciate good design and superb quality in their clothing choices. Fabrics include wool, linen, and silk in varying weights sourced from English and Italian mills including Loro Piana, Solbiati and Vitale Barberis.The CustomLAB collection will have its own shops in the New York, Chicago and D.C. stores. The collection will range in price from $695 for a sport coat to $995 for a suit. Custom shirts in Thomas Mason fabrics range in price from $195 to $395. With the launch of the customLab, aspiration finally has a home on Madison Avenue.
About Paul Stuart:
Headquartered in New York City, Paul Stuart, Inc. was founded by Ralph Ostrove and named for his son Paul Stuart Ostrove, has remained in its original location since opening in 1938. The company designs exclusive collections of men's and women's tailored clothing, sportswear and accessories. Politicians and celebrities have been shopping at Paul Stuart for over 50 years and include Jay Z, Alan Cummings, Spike Lee, Hugh Jackman and LL Cool J. http://www.paulstuart.com
Additional stores are located in Chicago on East Oak Street and LaSalle Street, and a third boutique in Washington, D.C.'s City Center shopping district. The company operates additional more than 40 locations throughout Japan and South Korea. Paul Stuart is privately held by the Mitsui company of Tokyo.
SOURCE Paul Stuart, Inc.
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