We have to do our hair every day anyway. Why not make the process more efficient and fun?
TULSA, Okla. (PRWEB) September 11, 2018
The Better Styler, the revolutionary 2-in-1 hair dryer and flat iron which promises to cut hair styling time in half, is live on global crowdfunding platform Kickstarter and raising funds to bring the project to life.
Many women complain that getting the perfect blow out at the salon can be costly and they don’t last and getting a sleek, shiny blow out at home is nearly impossible. It is extremely difficult to hold a brush and a hair dryer at the same time before arms start getting tired and the ponytail starts coming up. The Better Styler is a patented design that solves both of these problems while giving women better looking hair, faster than ever.
"Women need a product like this because we are too busy to spend a lot of time on our beauty routines. We want to look great and feel great. Doing our hair should be fun. It should not feel like a chore,” says founder and CEO Chaska French-Jackson. “We have to do our hair every day anyway. Why not make the process more efficient and fun? The traditional styling tools have been around for years. The hair industry hasn't done a very good job coming up with with new innovation to dry and straighten the hair faster.”
The Better Styler is a patented design that combines the power of a blow dryer and the straightening muscle of a flat iron into one styling tool. The product consists of two circular heads with two circular fans that will give double the drying power. As users clamp down on their wet strands, air will flow from the top of the tool and the bottom of the tool simultaneously.
The tool also has ceramic plates and a removable comb option that will smooth and straighten the hair as the iron glides through. There is not a brush or comb blow dryer attachment on the market that can match the smoothing power of two ceramic plates, while simultaneously pressing the hair. Brushes and combs often leave women with coarser hair types with frizzy hair. The Better Styler is also healthier solution for hair. This one step tool exposes the hair shaft to less heat because it cuts styling time in half. No more blasting hair with a blow dryer followed by frying with a flat iron.
"Wet to dry flat irons exist but are unhealthy. I don't think taking a hot flat iron to wet hair is a good idea. You are just frying and boiling water within the hair shaft. Overtime that process can lead to breakage. This product will also save customers money. You will no longer have to buy two separate styling tools like a hair dryer and a straightener. Now you have both technologies in one tool, for one price,” adds French-Jackson. “I am just a girl who is tired of spending hours doing my hair. I am also a busy mom to a little boy, whom I love more than anything. I don't have time to spend hours on my hair so improving my hair routine has become a mission and a passion for me. I want to help other women who would also like to spend more time on things that really matter. I have dedicated three years and more than $20,000 of my own money on this project. Let's make it happen!”
The Better Styler is currently live and available to support on Kickstarter: https://kck.st/2MdSdLb
About Arcadia Trends
Arcadia Trends is a product development company dedicated to bringing never-before-seen beauty products to consumers. At the helm, are identical twin inventors Traska French-Artis and Chaska French-Jackson. You may already know them from their first successful product Aquarium Nails, the only liquid- filled artificial tips with floating glitter and art inside. The nails now have a cult following at nail salons around the world. Fans are loving the snow globe effect only these tips can offer nail aficionados. Now, the twin inventors are hoping to have even more success with their latest product, The Better Styler, a flat iron and hair dryer hybrid. The twins have more than 14 years experience in product development. They hope to launch two more innovative beauty products by the Fall of 2019.