Cynopsis Announces Measurement & Data Boot Camp on November 7 in New York City
A cross-platform immersion for media professionals
NEW YORK, Sept. 20, 2018 /PRNewswire-PRWeb/ -- Cynopsis is set to host the Measurement & Data Boot Camp on Wednesday, November 7 at the Yale Club of New York from 8:30 am – 1:00 pm. The Boot Camp is designed to help teams work together to build the essential, muscular foundation around how digital media is bought, sold, and measured. Attendees will leave the half-day Boot Camp well-armed with the necessary knowledge to create and assess a variety of advertising solutions.
"At our recent Measurement & Data Summit, our attendees told us that they want to educate their teams on this very complex subject through highly-interactive training," said Robbie Caploe, Publisher for Cynopsis. "That's why we designed this Measurement & Data Bootcamp, to offer a hands-on learning environment with tangible takeaways."
Industry experts from Mindshare, Turner, and others will lead a series of training sessions including:
- The Digital Vs. Linear War Is Over: Convergence Is Here
- Audience-based Selling & Planning Strategy: Putting Fragmented Pieces Together
- Everybody into the Programmatic Pool: Buying & Selling Automated Ads
- Managing & Reporting on Campaign Successes
Seating is limited, to allow attendees the opportunity to ask questions, network, and leave with substantial takeaways. Register your team today to ensure that your seats are reserved – advanced rate expires October 26.
For registration questions, contact Jenn Ocampo at [email protected] or go to cynopsismeasurementbootcamp.com. For sponsorship information, contact VP of Sales and Marketing Mike Farina at [email protected].
About Cynopsis Media:
Cynopsis is what the TV industry reads first every day. The Cynopsis family of products includes the media industry's most-read daily, Cynopsis, plus sister daily Cynopsis Sports; weekly eSports, the Cynopsis Jobs board and special reports. Serving TV, agency and brand professionals, Cynopsis Media produces conferences, webinars, and awards programs that are second to none. Find out more at cynopsis.com.
SOURCE Cynopsis
Related Links
http://www.cynopsis.com/events/measurement-and-data-boot-camp/
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