Cynopsis Announces New Webinar on Building A Super-Bond with Audiences During the Pandemic

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On April 30, learn best practices & new methods of engendering audience loyalty

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“It’s always been true that viewer connection is the most important predictor of success in media content, but this is doubly so during the Covid-19 crisis, when normal schedules are disrupted” says Robbie Caploe, Publisher for Cynopsis.

On April 30, Cynopsis will host the webinar Building A Super-Bond with Audiences During the Pandemic. During social distancing, it’s critical for marketers and rights holders to be strengthening their ties with audiences.

“It’s always been true that viewer connection is the most important predictor of success in media content, but this is doubly so during the Covid-19 crisis, when normal schedules are disrupted. This shift uncovers the opportunity to develop deeper relationships with consumers, which our panelists will discuss in detail and with specifics.”

Experts from the TV and sports media communities will share both their best practices as well as new methods of generating audience loyalty through new form content. The panel of speakers will be announced shortly.

The session will allow for real time Q&As to ensure specific questions are answered. In this webinar, you will learn:

  • How to most effectively create content on platforms that audiences are engaging with for the first time
  • Which metrics matter most when quickly scaling audience
  • How brands can integrate seamlessly with established followings
  • How to curate content on social media platforms to keep viewers coming back for more

Register today for Cynopsis’ latest webinar. All attendees will receive full access to speaker presentations for 1 year. Questions? Contact Cynopsis Director of Operations Trish Pihonak at trish@cynopsis.com.

About Cynopsis:
Cynopsis is what the TV industry reads first every day. The Cynopsis family of products includes the media industry's most-read daily, Cynopsis, plus sister daily Cynopsis Sports; weekly Esports, Media Tech, the Cynopsis Jobs board and special reports. Serving TV, agency and brand professionals, Cynopsis Media produces conferences, webinars, and awards programs that are second to none. Find out more at cynopsis.com.

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