Digicel Panama Launches Social Media Engagement and Commerce Platform Powered by FastForward.ai

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Digicel Panama today launched its new digital engagement platform Digicel More, in partnership with FastForward.ai, a Silicon Valley tech company revolutionizing mobile engagement.

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We are excited to launch our platform with Digicel and to drive the mobile digital revolution in Panama together.

In a significant step forward in its journey to become the digital lifestyle partner for its customers, Digicel Panama today launched its new digital engagement platform Digicel More, in partnership with FastForward.ai, a Silicon Valley tech company revolutionizing mobile engagement. FastForward.ai platform will enable Digicel Panama to reach, engage and enable commerce for its customers inside social media and messaging apps.

Digicel More is a powerful tool designed to bring comfort and ease to clients, engaging them quickly and efficiently by providing a channel through which they can change or buy new plans, review their purchase history, check their balance, check out personalized offers and promotions, and enjoy entertaining videos tailored to their preferences, all centered on Facebook Messenger – one of the most popular apps in Panama – without the need to download another app.

FastForward.ai platform uses machine learning and artificial intelligence to bring real-time automated offers, recommendations and answers, and 1-click purchases inside Facebook Messenger. The platform enables efficient management of digital campaigns and customer relationship management inside social media and messaging apps.

FastForward.ai CEO, Augie K Fabela II, said, “We are excited to launch our platform with Digicel and to drive the mobile digital revolution in Panama together. FastForward.ai brings our Silicon Valley user experience and enables Digicel to give any mobile customer in Panama the convenience of 1-click digital commerce and account management inside the world’s premier social media and messaging apps.”

Daniel Buckley, Digicel Panama Head of Digital, said, “We’re all about ensuring our customers can live their best digital lives and today marks another important step forward on our journey towards becoming a digital lifestyle partner for our customers. FastForward.ai’s unique platform provides the foundation to engage and serve our customers inside social media and significantly enhance their digital experience.”

About FastForward.ai
FastForward.ai is a social media engagement and commerce platform company that enables enterprises to reach and engage their customers with powerful digital services. Based in Mountain View, CA, the company is helping enterprises modernize the user experience, enabling engagement, unlocking 1-click digital commerce and driving brand awareness inside social media. For more information, visit http://www.fastforward.ai and follow on LinkedIn https://www.linkedin.com/company/fastforward-ai and Twitter https://twitter.com/FastForwardAI.

About Digicel Group
Digicel Group is a total communications and entertainment provider with operations in 31 markets throughout the Caribbean, Central America and Asia Pacific. Digicel also runs a host of community-based initiatives across its markets, including Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programs. Visit http://www.digicelgroup.com for more information.

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Pawel Paplinski

Aymara Crespo
Digicel
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since: 07/2019
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