One click turns any customer configuration into photorealistic images, cinematic video and branded media — automatically, with no reshoot and no manual production.
HOBOKEN, N.J., Sept. 8, 2026 /PRNewswire-PRWeb/ -- Digital Tails Group (DTG) today introduced configuration-driven visual content automation, a new capability built on OWN.AI, DTG's own in-house AI engine, that turns product configurations into photorealistic images, cinematic video and branded customer-facing media.
Once a customer configures a product — selecting the model, dimensions, materials, colors, components or accessories — that exact configuration becomes the source for the visual content generated around it.
One action produces finished media built around the selected product. No rebuilding the configuration. No producing each asset by hand.
For an RV buyer, that means a cinematic video of their exact vehicle leaving the garage for the open road. For a furniture buyer, it means seeing their selected wardrobe or cabinet inside a realistic room — including one built from a photo they supply themselves.
The same automation extends to configurable accessories.
From configuration to content
Manufacturers of configurable products share the same problem: there are always more possible combinations than anyone can photograph.
A single product line can combine layouts, dimensions, finishes, materials, packages and accessories into thousands of possible builds. Traditional photography captures a fraction of them.
Interactive 3D product configurators solve half the problem — they help customers understand their choices. But the visual experience usually stops there, inside the configurator.
DTG's new capability carries that configuration forward, into every piece of customer-facing media that follows.
Depending on the use case, the system can automatically generate:
- Photorealistic product images
- Lifestyle scenes featuring the configured product
- Visualizations set in a customer-provided environment
- Cinematic product video
- Multi-scene scripted video
- Branded intros, outros and transitions
- Product highlights and configuration-specific overlays
Instead of treating each asset as a separate creative project, manufacturers now start from the configuration itself.
Full sequences, not single shots
The capability doesn't stop at one image or clip — it builds complete media sequences around the configured product.
Manufacturers can define a repeatable video structure: an opening brand section, product scenes, transitions, feature highlights, configuration-specific information and a branded close.
That structure stays consistent. The product, features and information inside it change with every customer's configuration.
Select a particular accessory package or feature, and the resulting video shows it — with matching information in the titles, graphics and other on-screen elements.
The result: personalized product media at scale, without losing the manufacturer's visual language or storytelling structure.
Built around the product, not just a prompt
Generative AI can already produce compelling product imagery. Configurable products raise the bar: the content has to match exactly what the customer selected.
DTG starts from the structured configuration inside its 3D product configurator, not a text prompt asking an AI model to guess at the product.
"Manufacturers have always had to choose which few product combinations they could afford to photograph and promote," said Aleksei Shestakov, Executive Chairman at Digital Tails Group. "Once content is driven by configuration, the media can follow the buyer's actual choices instead."
Environment, lighting, presentation and narrative can all change. The configured product stays the fixed reference point for what's being shown.
Underneath, DTG combines interactive 3D, high-quality rendering, AI-assisted image generation, reference-driven video generation and automated post-production — powered in part by OWN.AI, DTG's own in-house AI engine — all invisible to the end user. Configure the product, request the content, get the finished output.
Selling the product in context
High-consideration purchases raise the stakes: customers need to see not just what they selected, but what it looks like in their life.
An RV manufacturer can show a configured vehicle on the road or at a campsite, instead of parked in a studio-style viewer. A furniture manufacturer can place a configured wardrobe or cabinet into a realistic room — including the customer's own room, from a photo they provide. An accessory manufacturer can show a selected variant exactly as it will be installed and used.
In every case, the goal is the same: turn a technical configuration into something the customer can actually picture owning.
Availability
DTG's configuration-driven visual content automation is available now for configurable-product projects across RV and specialty vehicles, furniture, accessories and related categories.
It can be built into new DTG configurator projects and adapted to a manufacturer's product structure, visual scenarios, branding and customer journey.
Manufacturers ready to turn product configurations into automatically generated imagery, personalized video or branded media can request an evaluation at Digital Tails Group.
About Digital Tails Group
Digital Tails Group (DTG) builds software for manufacturers and brands that sell complex, configurable products.
DTG's solutions combine interactive 3D, product configuration, visual CPQ, extended reality and artificial intelligence — including OWN.AI, DTG's own in-house AI engine — helping customers understand products, configure the options available to them, and carry those choices straight into sales and operations.
DTG works with manufacturers across automotive and specialty vehicles, RV, furniture, accessories and other configurable-product industries.
With a presence across North America, Europe and Southeast Asia, DTG includes the award-winning creative agency Cyberfox. Digital Tails Group is part of The Bowmo Group of Companies.
Media Contact
Aleksei Shestakov, Digital Tails Group, 1 2016063622, [email protected], https://digital-tails.group/
SOURCE Digital Tails Group
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