SEATTLE (PRWEB) December 14, 2020
Digital.com, a leading independent review website for small business online tools, products, and services, has announced the best marketing automation software of 2021. The top firms were evaluated based on campaign management, lead management, and ROI tracking.
Each company was required to offer campaign management tools that can build, design, publish and segment online marketing campaigns. The guide also examined solutions with the capability to automatically segment, track, and store data about potential leads. Additional requirements include reporting with ROI tracking to show conversion rates, campaign effectiveness, and profitability.
“Marketing automation software is a great tool to test strategies and measure results,” says Josephine Miller, PR Manager of Digital.com. “Business owners can use this free online guide to find top solutions and expert reviews.”
Digital.com’s research team conducted a 40-hour assessment of over 50 firms. To access the complete list of best marketing automation software, please visit https://digital.com/marketing-automation-software/.
Best Marketing Automation Software of 2021
- Constant Contact
- Zoho Campaigns
Digital.com reviews and compares the best products, services, and software for running or growing a small business website or online shop. The platform collects twitter comments and uses sentiment analysis to score companies and their products. Digital.com was founded in 2015 and formerly known as Review Squirrel. To learn more, visit https://digital.com/