Digital Media Licensing Association Holds 25th Annual Conference October 25-30, 2020

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Google and Adobe will keynote the conference, with presenters including Epic Games, Microsoft, Mercedes, Getty Images and Shutterstock

DMLA Discovering Opportunity

The Digital Media Licensing Conference is being held October 25 to October 30th. This all virtual conference is the 25th international conference hosted by the Digital Media Licensing Association (DMLA). The conference includes keynotes by Google and Adobe, as well as panels and round tables on virtual photoshoots, the Unreal engine, Google’s Licensable Badge, OTT distribution, Free content, resilience during Covid-19, the Content Authenticity Initiative, legal topics, diversity, copyright enforcement technology, artificial intelligence, digital asset management, footage, and more. The conference also will feature a panel bringing together White House photographers and other leading photojournalists to discuss their experiences covering the coronavirus, protests, the election, and more in 2020.

The Digital Media Licensing Association is the largest trade group for the media licensing industry. DMLA’s annual conference is the premier event for members of the industry to learn about emerging industry topics and to network with their peers. Confirmed attendees of the 25th annual conference include CNN, Amazon, Envato, Fox News, IPTC, PBS, Photoshelter, the US Copyright Office, Visual China Group, and more. Google is the conference’s Diamond Sponsor, and the conference is also sponsored by PicRights, Image Rights, Capture, CDAS, Smartframe and Stocktrek.

Thomas Smith, CEO of Gado Images and Chair of DMLA’s Programs and Education committee, said, “DMLA’s annual conference brings together hundreds of representatives from participant companies, vendors, customers and partners across the media licensing landscape. Our 25th annual conference will be no exception, and we have one of DMLA’s best-ever programs planned. Our all-volunteer keynote speakers, panelists and round table participants will share cutting edge work in technology, content, new business models, and visual journalism.”

Leslie Hughes, CEO of iSpy and President of DMLA, said, “For over 50 years, the Digital Media Licensing Association has served as the voice of the licensing industry. Our 25th annual conference represents a tremendous opportunity to bring together our membership, as well as key thinkers outside our industry, and to build on DMLA’s education and advocacy work. The conference will also serve as an ideal platform for industry networking, in a year where most other industry events have been canceled or postponed.”

Registration for DMLA’s 25th annual all-digital conference is open at DMLA publishes industry news and conference updates on its Medium channel

About the Digital Media Licensing Association
For nearly 70 years the Digital Media Licensing Association (DMLA), formerly known as PACA, has been the united voice for visual media licensing. DMLA has developed business standards, promoted ethical business practices and actively advocated copyright protection on behalf of its members. In addition, DMLA educates and informs its members on issues including technology, tools, and changes in the marketplace. DMLA also connects its members through webinars, its annual conference, industry networking events, and by bringing together buyers and sellers with DMLAsearch. Learn more about DMLA membership at

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