Discuss.io Announces the Pulse Program

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Reducing the Friction of Building a Consumer Empathy Program, Discuss.Io’s Pulse Program Makes It Possible for Every Marketer to Talk to Consumers Frequently

“With our online, video platform and network of global research experts, we have been helping brands develop consumer empathy and discover insights for years,” said Zach Simmons, Founder and CEO of Discuss.io. “And now we have taken our learnings from thousands of consumer conversations with the wor

Today, Discuss.io announces another industry first - a packaged solution that operationalizes consumer empathy quickly, easily, and at scale. There is now a solution that enables every marketer to talk global consumers on a regular basis.

Great marketers know that understanding consumers is the key to building products that people want to buy and creating advertising that resonates. And in the age of big data, there is no lack of analytics tools and platforms that help build that understanding, but there is no technology that can replace the understanding and empathy that can be developed from a live conversation with a consumer.

Discuss.io’s Pulse program enables live video conversations directly between consumers and marketers. Regular conversations with global consumers can be scaled across geographies and teams enabling all marketers within an organization to build and strengthen consumer empathy.

“With our online, video platform and network of global research experts, we have been helping brands develop consumer empathy and discover insights for years,” said Zach Simmons, Founder and CEO of Discuss.io. “And now we have taken our learnings from thousands of consumer conversations with the world’s largest brands and packaged them up in a scalable program that reduces the friction and the cost of building and maintaining a consumer empathy program.”

Discuss.io’s Pulse program is available today. Within in days, consumers can be available for live video conversations. To arrange a conversation or learn more, please contact the Discuss.io team at http://www.discuss.io/solutions/pulse.

About Discuss.io

Discuss.io is the leading online research platform for enabling brands to discover actionable insights and build consumer connections at scale. When brands have frequent and direct conversations, they deepen empathy and understanding for the consumer, create better products, and deliver more effective marketing. Discuss.io provides a live video platform and end-to-end services, including recruiting and moderation, for an all-in-one or flexible solution to enable quick, easy, and scalable access to consumers around the world.

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Chris Hill
Discuss.io
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