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Doe Lashes Announces Rebranding, Changes Name to Doe Staches

Doe Lashes has unveiled a new name, new logo, and changes to its product line as part of an extensive rebranding effort.


News provided by

Doe Lashes

Apr 01, 2021, 12:00 ET

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Featuring stache style "Silver Lining", available on website.
Featuring stache style "Silver Lining", available on website.

LOS ANGELES, April 1, 2021 /PRNewswire-PRWeb/ -- "It's a major step forward for Doe and a unique opportunity for us to expand our business into new markets. Now you can enjoy the most comfortable lashes with your significant other, no matter where it is placed" - Jason Wong, Founder

Doe Lashes, a brand of silk lashes designed in California and handcrafted to feel like clouds on your eyes, has completed an extensive rebranding effort to attract a broader and more inclusive modern audience. At the heart of this rebranding is a change of the company name to Doe Staches in order to pivot away from being primarily a lash brand. Under the new name it has expanded the company's product offerings to include subtle staches and stylish, glamorous staches to capture a new audience.

The Doe Staches name is rooted in the company’s commitment to taking comfort a step further by recognizing the increasing need of ensuring everyone feels welcomed by promoting inclusivity.

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Doe Lashes has seen an explosive year as one of the top trending makeup brands with a +981% Year-over-Year (YoY) growth according to the recent State of the Beauty Industry report, cementing its status as an up and coming brand to watch in 2021. Amid the growth, the company has signaled its ambition to evolve and embark on a new path.

Doe has always focused on the details that make us stand out to be comfortable and feel confident in our own skin. The Doe Staches name is rooted in the company's commitment to taking comfort a step further by recognizing the increasing need of ensuring everyone feels welcomed by promoting inclusivity.

"It's a major milestone for the company, we have always gone the nontraditional route. I'm excited to watch us grow out of trying to fit in with other lash brands, like I hate wasted potential- that crushes your spirit, it really does it, it crushes your soul." - Fran Loo, General Manager

Although the company's name has changed, the dedication to product quality and exceptional customer service has not. Doe Staches invites you to "Find Your Perfect Stache Style" on its newly revamped site.

This release is an April Fools release and should be taken as such by readers and the media.

Media Contact

GR0 Agency, GR0, (407) 920-4857, [email protected]

SOURCE Doe Lashes

Related Links

https://www.doelashes.com/

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