“The first-ever licensees of the Great Stuff™ Brand were selected based on their alignment with the brand’s strategy, particularly our core values including their ability to manufacture and deliver quality, innovative products to consumers,” said Heather Smith, DuPont global brand leader.
WILMINGTON, Del. (PRWEB) August 11, 2020
Great Stuff™, the industry leader in insulating foam sealant solutions, announced three new licensing partnerships today with National Adhesives Distributors LLC, Finish Line Technologies Inc. and M&P Export Management Corporation. These partnerships introduce a variety of new home improvement products and application kits under the Great Stuff™ tradename.
The partnerships will expand the Great Stuff™ brand into new categories that complement the core product range of insulating foam sealants, marking a significant growth milestone for the business and an opportunity to bring the trusted Great Stuff™ Brand to a broader segment of professional and do-it-yourself consumers.
The new partners include:
- National Adhesives Distributors LLC, known for the GlueDevil® brand, will commercialize a line of caulks and sealants utilizing the Great Stuff™ trademark in the U.S. and Canada.
- Finish Line Technologies Inc. will produce a range of multipurpose spray adhesives and rubberized watertight, flexible coatings, for use by do-it-yourself and construction professionals in and around the home, residential and commercial work sites and automotive and marine applications.
- M&P Export Management Corporation will produce a range of contractor application kits with Great Stuff Pro™ designed to provide construction professionals with all components and accessories necessary to install Great Stuff Pro™ in key applications. The kits will contain DuPont-manufactured Great Stuff Pro™ Foam Sealants with a reusable application gun and cleaner for the foam gun, disposable gloves and other accessories under the Great Stuff™ Brand.
“The first-ever licensees of the Great Stuff™ Brand were selected based on their alignment with the brand’s strategy, particularly our core values including their ability to manufacture and deliver quality, innovative products to consumers,” said Heather Smith, DuPont global brand & digital marketing leader. “This marks a significant milestone for the Great Stuff™ Brand and we are proud to collaborate with exceptional manufacturers to expand our brand footprint and deliver more products to fit the needs of construction professionals and DIYers.”
The new products are expected to be available for purchase in early 2021.
About DuPont Performance Building Solutions
DuPont Performance Building Solutions is a global innovation leader in the building and construction industry, providing products and materials for all six sides of the building envelope. By developing solutions for managing the air, water and thermal performance of buildings and residences, we help our customers build energy-efficient, resilient, and durable shelters in a rapidly changing world. Backed by unmatched industry insight, building knowledge, and technical support, as well as world-class brands such as Styrofoam™ Brand, Tyvek®, and Great Stuff™, our products and services portfolio enables customers to focus on what they do best, no matter where and how they choose to build.
About DuPont Safety & Construction
DuPont Safety & Construction, a DuPont Specialty Products Division business, is a global leader in products and solutions that protect what matters – people, structures and the environment – and enables its customers to win through unique capabilities, global scale and iconic brands including Corian®, Kevlar®, Nomex® Tyvek®, Styrofoam™ and Filmtec™.
DuPont (NYSE: DD) is a global innovation leader with technology-based materials, ingredients and solutions that help transform industries and everyday life. Our employees apply diverse science and expertise to help customers advance their best ideas and deliver essential innovations in key markets including electronics, transportation, construction, water, health and wellness, food and worker safety. More information can be found at http://www.dupont.com.
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