Edris Bemanian Appointed CEO; Founder Ken Ouimet to Become Chairman of the Board’s Strategy & Science Committee and Chief Innovation Officer

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Edris Bemanian Succeeds Founder Ken Ouimet as CEO of Engage3. Ouimet to focus on the advancement of the company’s science and analytics portfolio as Chairman of the Board's Strategy and Science Committee, and the company’s Chief Innovation Officer.

Edris Bemanian Succeeds Ken Ouimet as Engage3 CEO

Edris Bemanian Appointed as Engage3 CEO

Engage3 will continue to invest heavily in our product portfolio to enable our customers in achieving their strategic business objectives by helping them understand, protect, and enhance their Price Image.

Engage3 announced today that Edris Bemanian has been appointed as the company’s new Chief Executive Officer. Edris has served as Chief Operations Officer and General Manager of Engage3 since 2015. Under Edris’ operational leadership, full year revenues have grown by over 320% over the last 3 years, resulting in the inclusion of the company in the Inc. 5000’s list of Fastest Growing Companies for three consecutive years.

Engage3 Founder Ken Ouimet will become Chairman of the Strategy and Science Committee. In addition to his Board responsibilities, Ken will focus on the advancement of the company’s science and analytics portfolio as the Engage3’s Chief Innovation Officer.

“This is a big step forward for the company and one we have been planning for years,” said Ken. “I am delighted to support Edris in his new role in leading the company as we continue to grow. His track record at Engage3 and his expertise in operations, retail technology, and strategy combined with his strong relationships with our customer base, make him the absolute best person to lead our next stage of growth. I also look forward to being able to focus my efforts on accelerating our technology and science differentiation across our product portfolio,” he added.

“Where Ken leads, innovation follows,” said Co-founder and Board member Tim Ouimet. “Ken is often credited as the world’s leading innovator and visionary behind the science of retail pricing and forecasting what shoppers value. The retail industry is changing faster than anyone expects. This change allows Ken to fully focus his daily efforts on leading and advancing innovation for the company and its clients. In his new role, Ken will be responsible for identifying the inflection points where science and technology can be aligned to better serve a shopper’s needs,” he added.

“I am very excited to take on this new role as CEO,” said Edris. “As the environment continues to evolve for retailers, manufacturers, and the broader supply chain, our customers require rapid responses to corresponding shifts in customer behavior and expectations. Engage3 will continue to invest heavily in our product portfolio to enable our customers in achieving their strategic business objectives by helping them understand, protect, and enhance their Price Image. I could not be more energized by the strength of our team, the profile of our customers, and the support of our investors and partners as we accelerate our growth.”

Edris earned dual degrees in Economics and Environmental Policy Analysis and Planning from University of California Davis and was recognized as a “40 Under 40” recipient in 2019 by the Sacramento Business Journal.

About Engage3

Engage3 was founded by the creators of KhiMetrics (acquired by SAP), who are credited with inventing the retail price optimization space. Engage3's leadership team is composed of former KhiMetrics, SAP, Revionics, dunnhumby, KSS Retail, and IBM/DemandTec executives.

Engage3's Price Image Management Suite™ helps retailers understand, protect, and enhance their Price Image and align it with their sales and profitability objectives using predictive modeling. The suite includes Competitive Intelligence Management (CIM) - an AI-assisted, attribute-based, and data science-driven solution that provides accurate, granular competitive data (30 billion product pricing records collected annually in the U.S. and Canada) and like-item-linking visibility. CIM helps retailers reverse-engineer their competitors’ pricing and assortment strategies across channels, markets, and items. Also included in the suite is Price Image Management (PIM) – a next generation pricing solution that defines the impact of strategic pricing alternatives and unlocks pricing recommendations based on a retailer’s objectives for Price Image, sales, and profitability.

For more information, visit http://www.engage3.com.

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Marielle Fong
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