Based on insights from 421 respondents across industries, new research from EMA highlights key trends, challenges, and the expanding role of AI in automation strategies
LAFAYETTE, Colo., March 4, 2025 /PRNewswire-PRWeb/ -- Enterprise Management Associates (EMA), a leading IT and data management research and consulting firm, will host a new research webinar, "The Future of Workload Automation and Orchestration: Driving Digital Transformation with Orchestration and Generative AI." This event, featuring Dan Twing, President and COO at EMA, will examine how workload automation (WLA) has transformed from a foundational IT utility into a strategic enabler of business innovation, addressing the pivotal roles of orchestration, AI, and observability in modern enterprise strategies.
"Workload automation has evolved from a back-office IT function into a critical enabler of digital transformation. Orchestration, AI, and observability are redefining how enterprises manage workflows, optimize resources, and drive innovation," said Twing. "In this webinar, we'll explore the latest research and provide actionable insights to help IT leaders and businesses stay ahead in an increasingly automated world."
Drawing on insights from 421 industry professionals, the webinar will reveal the latest research findings on WLA's expanding role in process automation, orchestration, and AI-driven decision-making. Twing will offer actionable strategies for IT leaders, automation specialists, and business executives navigating today's digital landscape and dive into:
- Orchestration Beyond Automation - How orchestration connects IT and business workflows, enabling seamless integration across legacy systems, cloud-native environments, and human-centered processes.
- AI as a Game-Changer in Automation - The transformative impact of generative and agentic AI in enabling predictive decision-making, dynamic resource allocation, and self-healing workflows, with insights on adoption trends and use cases.
- The Rise of Observability - How observability enhances workflow visibility and control, ensuring the reliability and adaptability of orchestration in dynamic, multi-cloud ecosystems.
- Challenges in Scaling Automation - Addressing skill gaps, security concerns, and integration challenges to drive successful automation initiatives.
- Strategic Recommendations for Enterprises and Vendors - How to prioritize orchestration, AI, and observability to create unified automation frameworks that drive agility, scalability, and innovation.
The webinar is Tuesday, March 11 at 1:00 p.m. Eastern. Registration is available at: https://info.enterprisemanagement.com/workload-automation-and-orchestration-2025-webinar-pr
This independent research is sponsored by Beta Systems Software AG, BMC Software, Broadcom, HCLSoftware, and Stonebranch.
About EMA
Founded in 1996, EMA is a leading IT research and consulting firm dedicated to delivering actionable insights across the evolving technology landscape. Through independent research, market analysis, and vendor evaluations, we empower organizations to make well-informed technology decisions. Our team of analysts combines practical experience with a deep understanding of industry best practices and emerging vendor solutions to help clients achieve their strategic objectives. Learn more about EMA research, analysis, and consulting services at https://www.enterprisemanagement.com/
Media Contact
Raleigh Gould, Enterprise Management Associates, 303-543-9500, [email protected], https://www.enterprisemanagement.com
SOURCE Enterprise Management Associates
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