Embrace Pet Insurance Survey Reveals that Pets are Part of the Family this Holiday Season

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Embrace uncovers Americans’ holiday habits involving pets.

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"At Embrace, we consider pets members of the family. It’s fun to include them in holiday traditions, but it’s also important to keep them top-of-mind year-round by protecting them with a pet insurance policy," said Ambrish Jaiswal, CEO of Embrace Pet Insurance.

Embrace Pet Insurance surveyed more than 6,950 dog and cat owners across the United States this holiday season to learn if, and how, pets are included in holiday traditions.

The survey found that Americans don’t just give gifts to their human family members during the holidays, but to their dogs and cats as well, with 92% of pet owners purchasing gifts for their pets. The most popular gift? Toys. While treats came in a close second, 94% of gift-giving pet parents purchase a toy for their pet during the holidays. Turns out, presentation is also important to pet owners as 62% take the time to wrap their furry friend’s gifts, and 77% even have a stocking for their pet. So take note American retailers, with 73% of pet owners spending between $10-$50 on gifts and 5% spending $100 or more, pet parents are a key demographic at the holidays.

These results demonstrate that now more than ever, pets are not just “pets,” rather members of the family. We travel with them (44% of those surveyed take their pet with them during holiday travel), include them in our holiday photos & cards (62% of those surveyed do), and they’re a part of our gift-giving traditions.

As much as giving tangible gifts to our four-legged friends helps spread holiday cheer, the most invaluable gift that pet parents can give their dog or cat this holiday season can’t be found under the tree. For around the same cost per month as most pet parents are spending on toys and treats this holiday season, they can give their pet the ultimate gift that keeps on giving – a pet insurance policy to protect them from unexpected accidents and illnesses.

“At Embrace, we consider pets members of the family. It’s fun to include them in holiday traditions, but it’s also important to keep them top-of-mind year-round. Pet insurance offers the gift of peace of mind so, when the unexpected happens, you don’t have to think twice about your vet’s recommended course of treatment,” said Ambrish Jaiswal, CEO at Embrace Pet Insurance.

To get a free pet insurance quote today, visit http://www.EmbracePetInsurance.com.

About Embrace Pet Insurance
Embrace Pet Insurance is a top-rated pet health insurance provider for dogs and cats in the United States. Embrace offers one simple yet comprehensive accident and illness insurance plan that is underwritten by American Modern Insurance Group, Inc. In addition to insurance, Embrace offers Wellness Rewards, an optional preventative care product that is unique to the industry. Wellness Rewards reimburses for routine veterinary visits, grooming, vaccinations, training, and much more with no itemized limitations. Embrace is a proud member of the North American Pet Health Insurance Association (NAPHIA) and continues to innovate and improve the pet insurance experience for pet parents across the country. For more information about Embrace Pet Insurance, visit http://www.embracepetinsurance.com or call (800) 511-9172

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Jordan Holliday
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