“Now more than ever, retailers and brands need comprehensive and cost-effective tracking of competitors’ prices and actionable capabilities so they can optimize price, protect loyalty, and drive margin growth,” said Morgan Seybert, Engage3's new Chief Customer Officer.
DAVIS, Calif. (PRWEB) November 24, 2020
Engage3, which helps retailers and brands understand, protect, and enhance their Price Image, today announced that Morgan Seybert has joined the company as its new Chief Customer Officer. Seybert will lead Engage3’s customer success organization which enables clients to drive quantifiable value from its industry-leading Competitive Intelligence Management and Price Image Management solutions.
Seybert is a versatile analytics and product leader and has served as a trusted advisor to over 65% of the Fortune 500 fast-moving consumer goods (FMCG) retailers and manufacturers. Morgan joins Engage3 from Nielsen where he served as Managing Director of their US Analytics Business Unit. He led Nielsen’s analytics portfolio that included revenue management, assortment optimization and shopper analytics.
Prior to his six years at Nielsen, Seybert led Trade Strategy and Insights at The Coca-Cola Company, served as a pricing practice area lead with Kantar Retail, and led shopper insights programs with Cannondale Associates.
“Morgan is a proven trailblazer in the pricing and analytics space, having helped many of the world’s leading retailers and brands unlock value through a combination of big data, analytics, and SaaS solutions that impact their bottom lines,” said Edris Bemanian, CEO of Engage3. “We are very excited to welcome Morgan to our leadership team at such a critical time. Organizations today are focusing on pricing and assortment solutions that help them navigate the Covid-19-induced ‘new-normal’. Morgan’s significant analytic experience will enable Engage3’s clients to scientifically track their Price Image and optimize prices to drive store traffic, grow margin, and increase shopper loyalty.”
“I look forward to working with the team at Engage3 and leading their Customer Success organization,” said Seybert. “Now more than ever, retailers and brands need comprehensive and cost-effective tracking of competitors’ prices and actionable capabilities so they can optimize price, protect loyalty, and drive margin growth. Traditional solutions have proven to be incomplete and ineffective. Engage3 is changing the game with their next generation Price Image Management solution that provides the most complete view of competitive pricing combined with award-winning models to optimize Price Image.”
Seybert received his Bachelor of Arts in Economics and Political Science from Williams College.
Engage3 was founded by the creators of KhiMetrics (acquired by SAP), who are credited with inventing the retail price optimization space. Engage3's leadership team is composed of former KhiMetrics, SAP, Revionics, dunnhumby, KSS Retail, IBM/DemandTec and Nielsen executives.
International Data Corporation (IDC) recently positioned Engage3 as a Leader in its MarketScape Vendor Analysis Report for changing the game and leading the next frontier in strategic pricing solutions. Engage3 has also been listed in the Inc. 5000 for 4 years in a row since 2017.
Engage3's Competitive Intelligence Management (CIM) is an AI-assisted, attribute-based, and data science-driven solution that provides accurate, granular competitive data (30 billion product pricing records collected annually in the U.S. and Canada) and like-item-linking visibility. CIM helps retailers reverse-engineer their competitors’ pricing and assortment strategies across channels, markets, and items. Price Image Management(PIM) is a next generation pricing solution that defines the impact of strategic pricing alternatives and unlocks pricing recommendations based on a retailer’s objectives for Price Image, sales, and profitability. Engage3’s Price Image management solutions help retailers understand and manage their Price Image and align it with their sales and profitability objectives using predictive modeling.
More information is available at http://www.engage3.com.