engagedIN Hires Healthcare and Technology Executive, Josh Leichter, to Support Growth and Expansion of Offerings

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New COO and General Counsel Will Help Scale Company’s Operations for Effective Delivery of Unique Behavior Change Solutions

"Josh’s deep experience serving healthcare and technology companies fits perfectly with engagedIN’s needs and will help propel our success in this critical period of product launches, growth and strategic initiatives, all with the goal to make people healthier."

engagedIN, a neuroscience-based design and technology firm, today announced the appointment of Josh Leichter, a 20-year veteran executive and advisor to life sciences, technology and healthcare companies, as Chief Operating Officer and General Counsel. engagedIN helps its clients and customers empower their employees, customers and end users to change behavior towards health and well being.

Leichter has spent his professional career helping to build companies focused on the health of their customers, most recently as VP of Legal and Corporate Affairs for Natera, Inc., a billion-dollar, publicly-traded molecular genetics diagnostics firm. Leichter sat on Natera’s executive committee through a period of 5-fold growth of the company’s employee base and revenues. He also oversaw Natera’s successful initial public offering in 2015. Prior to Natera, Leichter was an executive at Cubist, Inc., which sold to Merck for over $8 billion. Leichter brings a breadth of operational experience having led legal teams, guided business development activities and advised on strategic matters, including for finance, operations, product and HR functions.

Leichter has advised engagedIN and served on the company’s Board of Directors since its inception in 2013.

“We’re thrilled to bring Josh onto engagedIN’s executive team. engagedIN has experienced tremendous growth. As we execute on delivering solutions for our health and wellness customers by applying our unique trifecta of science, design and technology, it is critical that we bring on a seasoned executive to help drive operational excellence,” commented Kyra Bobinet, Founder, CEO and President. She added, “Josh’s deep experience serving healthcare and technology companies fits perfectly with engagedIN’s needs and will help propel our success in this critical period of product launches, growth and strategic initiatives, all with the goal to make people healthier.”

The scope of Leichter’s role as COO and General Counsel at engagedIN will include the management and oversight of all operational functions, including finance, organizational effectiveness, legal, intellectual property, corporate development, HR, and managing engagedIN’s CHANGE training center in the Santa Cruz mountains.

“As COO and General Counsel and a member of engagedIN’s executive team, I’m excited to contribute to the rigor and effectiveness of the company, its operational functions and its various licensing and partnering activities. It’s an exciting opportunity to join a fast-growing company with cutting-edge technology and a powerhouse team and, most importantly, to impact the health and well being of as many people as we can reach,” related Leichter.

Prior to his work at product companies, Leichter began his career at Palmer & Dodge (now Locke Lord), a leading law firm, where he negotiated large strategic license and collaboration deals in biotech, IT, and high-tech. During the course of his career, Leichter has executed on transactions totaling in the billions of dollars.

About engagedIN: engagedIN is a neuroscience-based design firm focused on behavior change through a combination of science, design and technology. Founded in 2013, and headquartered in the Santa Cruz mountains, the firm has become the secret sauce of innovators within the Fortune 500. engagedIN solves the brain-behavior gap™ by combining the latest research with a compassionate design approach to increase engagement and healthy behavior change at scale. For its work, engagedIN was the recipient of the 2015 Harvard T.H. Chan Innovator Award.

For more information visit engagedin.com

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Ben Bloch
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