SINGAPORE (PRWEB) November 17, 2020
Epik, the leading global agency that works with games and brands have delivered yet another successful crossover collaboration, giving both fans and brands a whole other dimension to their favorite games. Epik’s latest project brings together a legendary Japanese superhero in ULTRAMAN (taken from the #1 Anime show on Netflix last season) and the #1 most popular mobile MOBA game in the world, Arena of Valor.
Crossover Collaborations - A Specialty For Epik
Crossover collaborations are a new way for games to engage existing fans while giving brands the opportunity to capture a once untapped market for their brand or product. Epik accomplishes this for their clients by placing the brand/celebrity/product in the game which offers both users and fans a totally new immersive experience.
Epik has found the perfect formula for such collaborations, with many successful projects under their belt including collaborations with musicians Hayley Kiyoko, Chantel Jeffries, and Blasterjaxx among many others.
Through their experience, Epik has learned exactly how effective such collaboration events are at generating excitement around a game and product. However form the collaboration takes, fans and users are clearly enthused by the prospect of being able to play their favorite TV/movie characters as interactive elements in their favorite RPG game, their favorite pop star performing live virtual concerts or even just to see your favorite celebrity digitized and turned to a gif.
The benefits of such events to brands/celebrities/products are also significant as it gives them access to a whole new market of potential fans. Additionally, brands receive a plethora of new merchandising opportunities through these collaborations, with Epik also able to produce bespoke digital merchandise and blockchain digital collectibles that are tailor-made from partnerships between global brands and digital platforms.
The agency boasts over 350 game company clients including half of the Top 25 game companies in both the world. Along with top game companies, Epik also represents the likes of Universal Music’s artists, and top brands such as Warner, Sony, Valiant Entertainment, World of Dance, and Universal Music just to name a few. With a client list such as this, expect many more exciting collaborations to come from Epik.
Find out more premium in-game experiences and events by Epik by visiting: http://www.epik.gg
Find out more about the event before it ends on November 27th and download Arena of Valor to experience first hand the excitement of this special collaboration: http://www.arenaofvalor.com