Fabric Labels' Importance Highlighted by Appeal of the Naked Wardrobe Fashion Brand, says Hi-Tech Printing & Labeling Inc.
The Los Angeles label and tag manufacturer comments on a recent article that designers and manufacturers can take advantage of fabric tags and tags to market a specific message to their customers.
LOS ANGELES, Jan. 24, 2019 /PRNewswire-PRWeb/ -- A January 11 article on Forbes reports on the three sisters behind the powerhouse e-commerce fashion label, Naked Wardrobe. The article tells of how the sisters brought together their talents for fashion design, information technology, and communications to create a booming brand that is not only affordable but also inclusive for consumers of every body shape. With styles at economical prices and ads featuring models of all sizes and ethnicities, the company has made a name for itself in the fashion industry for emphasizing inner beauty. Los Angeles based manufacturer Hi-Tech Printing & Labeling Inc. says that clothing lines with strong philosophies and social goals such as Naked Wardrobe should utilize every opportunity to convey the brand's values to their customers.
Hi-Tech Printing & Labeling Inc. says that a too often forgotten method of promoting a brand's mission is through the use of customized fabric labels and hang tags. The company adds that for customers unfamiliar with a brand's message, the label or hang tag provides an opportunity to engage a new customer base. Although most people associate fabric tags and woven labels with detailed information about how to properly care for a piece of clothing, they can be used for so much more, says the Los Angeles firm. Large hang tags can be used to place an eye-catching logo or to convey an important mission of the brand, whether it's social, environmental, or religious. This marketing opportunity will remind customers of the message they are supporting every time they put on a manufacturer or designer's product.
With a large selection of customizable fabric labels and hang tags, Hi-Tech Printing & Labeling Inc. notes that designers have a chance to market their image while simultaneously setting apart their clothing from other brands. Through the use of an intricate weaving process that ensures threads are perfectly color matched to any design, the Southern California company says that their tags and labels provide durability that will last wash after wash, so fading isn't an issue. Customers will be able to see the printed message or brand's logo each time they wear the product. For designers and manufacturers in the eco-friendly niche, Hi-Tech Printing & Labeling says they also offer organic cotton labels that avid customers of green brands will be sure to appreciate.
Whatever the label or tag needed, Hi-Tech Printing & Labeling Inc. says they're here to help. Readers who would like to know more can call (213) 746-7772 or visit their website at http://www.FabricLabels.com.
SOURCE Hi-Tech Printing & Labeling Inc.
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