SANTA BARBARA, Calif., July 24, 2019 /PRNewswire-PRWeb/ -- FastSpring, the trusted full-service ecommerce partner for companies that sell software around the world, today announced the launch of a new website experience at http://www.FastSpring.com. The new website will feature updated branding and messaging designed to help software companies sell more, stay lean, and compete big in the global ecommerce marketplace.
"This rebrand is more than a new logo and some marketing. It's the beginning of an evolution of FastSpring," said Sarah Bottorff, VP of Marketing at FastSpring. "The effects of this rebrand will continue to trickle throughout the organization in everything we do and everything we stand for."
As part of a new stage of growth for the company, the updated brand identity and positioning showcase how FastSpring is uniquely positioned to help software companies expand their global footprint, deliver a world-class shopping experience, and grow revenue faster while eliminating cost and risk.
"The branding initiative is a crucial step in the new chapter of growth for FastSpring," said David Nachman, FastSpring CEO. "The new brand and updated website is an opportunity to reposition the company in the global marketplace as a full-service ecommmerce partner committed to democratizing the software industry with innovative technology and ecommerce expertise."
The rebrand and new website follow the recent news of CEO, David Nachman, who joined FastSpring in March of this year and the addition of a new VP of Product, Kurt Smith, who joined the team in June from Accel-KKR.
About FastSpring
FastSpring is the trusted ecommerce partner for companies that sell software around the world. Companies using FastSpring's full-service ecommerce solution sell more, stay lean, and compete big. Founded in 2005, FastSpring is a privately owned company headquartered in Santa Barbara with offices in Nebraska and Amsterdam. For more information, please visit https://www.fastspring.com.
SOURCE FastSpring
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