Falls Church, VA (PRWEB) June 10, 2015 -- Mastering Social Media for Clinical Trial Recruitment
**FDAnews Webinar**
June 30, 2015 — 1:30 p.m. – 3:00 p.m. EDT
http://www.fdanews.com/SocialMediaCTRecruitment
Today, one in five sponsors is using social media to engage, recruit and retain subjects for clinical trials.
Naysayers in companies not using social media complain that the compliance obstacles with social media are simply too much to overcome.
However, social media is where study subjects are increasingly going to be found.
Quit waiting on the sidelines; there's no time better to get off the bench and get involved in social media recruiting for clinical trials.
Mark June 30, 2015 on the calendar in big, bold writing — and plan to attend a webinar trial sponsors can't afford to miss — Mastering Social Media for Clinical Trial Recruitment.
Already involved with social media and simply want to improve marketing performance? This is where sponsors will learn that, too.
That's because attendees are going to hear from a true master of using social media to recruit clinical trial subjects. Matt Miller was an early adopter of social media recruiting — and attendees will benefit enormously from the lessons he has learned over time.
Matt will share his knowledge and real-life experiences to show how to make social media an invaluable tool for finding and retaining clinical trial subjects. In just 90 minutes, attendees will learn:
• Where patients search for clinical trial information online
• What patients think about clinical trial sponsors and social media
• How to review social media efforts to make them more effective
• The importance of social media sharing and how it can supercharge recruiting efforts
• How to tell if sponsors are overspending on social media campaigns
Most importantly, find out the valuable results of Matt's survey of 1,100 patients … how clinical trial subjects behave online … the most effective social media techniques for reaching study subjects … how to avoid the mistakes companies typically make when they use social media to recruit … and more.
It's a fact: The patients needed for clinical studies are online. Learn how to reach them by registering for Mastering Social Media for Clinical Trial Recruitment on June 30, 2015.
Meet the Presenter:
Matt Miller is Associate Director of Marketing at CRO WCCT Global, a CRO that supports all phases of clinical research. He is a leader in the use of digital and social media campaigns for patient recruitment on a single site and multi-site level, and has been recognized for developing cutting edge techniques for patient recruitment using social media for various therapeutic areas and disease states.
Who Will Benefit:
• Clinical Trials Marketing Directors/Managers
• Study Subject Recruiters
• Social Media directors
• Clinical Trials Research & Development
• Clinical Research Organizations
Conference Details:
Mastering Social Media for Clinical Trial Recruitment
**FDAnews Webinar**
June 30, 2015 — 1:30 p.m. – 3:00 p.m. EDT
http://www.fdanews.com/SocialMediaCTRecruitment
Tuition:
$287 per site
Easy Ways to Register:
Online: http://www.fdanews.com/SocialMediaCTRecruitment
By phone: 888-838-5578 or 703-538-7600
About FDAnews:
FDAnews is the premier provider of domestic and international regulatory, legislative, and business news and information for executives in industries regulated by the US FDA and the European Medicines Agency. Pharmaceutical and medical device professionals rely on FDAnews' print and electronic newsletters, books and conferences to stay in compliance with international standards and the FDA's complex and ever-changing regulations.
Michelle Butler, FDANEWS, http://www.fdanews.com, +1 (703) 538-7665, [email protected]
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