Fellow Partners with Morgan Drinks Coffee as Guest Curator for its Popular Text-To-Order Coffee Program

Viral TikToker and U.S. Barista Champion will guest curate the program's coffee "Drop" on August 30

SAN FRANCISCO, Aug. 24, 2022 /PRNewswire-PRWeb/ -- Fellow, the specialty coffee gear company on a mission to help people brew cafe quality coffee at home, today announced a new partnership with renowned coffee influencer, Morgan Drinks Coffee, as the next guest curator for its widely popular text-to-order coffee program, Fellow Drops.

Morgan Eckroth, or better known as Morgan Drinks Coffee, will curate the program's weekly coffee selection, dropping on Tuesday, August 30. Touting 5.6 million followers on TikTok and nearly 800 thousand subscribers on YouTube, the 2022 U.S. Barista Champion is well-loved by coffee connoisseurs from around the world.

"I'm incredibly excited to be partnering with Fellow on this Drop. The coffee I've selected is a real treat from one of my favorite roasters in Portland and I can't wait to share it with others!" says Eckroth.

Launched last summer, Fellow Drops has attracted thousands of subscribers to its text-based coffee ordering service – where customers opt in to purchase weekly curated selections of exclusive, limited release, made-to-order roasts from around the world. Through relationships with renowned international roasters, Drops procures hard-to-access coffees that often can't be purchased anywhere else in the U.S. Past award-winning roasters have included Tim Wendelboe of Oslo, Norway and La Cabra of Frederiksberg, Denmark.

Fellow Drops follows a rigorous selection process to bring the very best roasts to customers. The company's in-house tasting panel – which includes Q Grader Nick Terzulli, Fellow's VP of Hardware and R&D – tasted more than 300 coffees in the second half of last year to curate weekly picks.

How it Works
Every week, Fellow's tasting panel chooses a phenomenal new coffee from the hundreds they taste and sends subscribers a text about the coffee with a limited time window to buy it. Customers simply text back with how many bags they want, and receive roasted-to-order, ready-to-enjoy coffee at their door.

Anyone can sign up for Fellow Drops here. The program is free to join and no purchase is necessary; every week's coffee selection is fully opt-in.

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About Fellow
Fellow is on a mission to help people brew ridiculously good coffee at home. Inspired by the need for high quality equipment to properly brew high quality coffee, Fellow brings the confidence of the specialty coffee world into the lives of everyday coffee lovers, from the curious to the prosumer.

Fellow's products and services include: kettles, grinders, French presses, mugs, and a seasonal selection of exclusive, limited release coffee from roasters around the world. Fellow's Stagg EKG Electric Kettle, Ode Brew Grinder and Carter Move Mug have won a number of renowned awards and accolades, including the Specialty Coffee Association Awards, the Red Dot Design Award, and the Dezeen Awards.

Founded in 2013, by CEO Jake Miller, Fellow is headquartered in San Francisco, Calif. For more information about Fellow and to learn about career opportunities, visit jobs.lever.co/fellowproducts.

Media Contact

Lilly Iffert, Fellow, (317) 989-9804, [email protected]

SOURCE Fellow