Finalists Announced for 2018 Loyalty360 Customer Awards

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Brands to be recognized during the Loyalty360 Customer Expo on October 25th

Loyalty360, The Association for Customer Loyalty, has announced the finalists for its upcoming Loyalty360 Customer Awards. The awards recognize brands that are working to build stronger and deeper relationships with their customers. The Loyalty360 Customer Awards include nine categories, each representing a key tenet of a brand's interactions with their customers. Winners will be recognized at a ceremony during Loyalty360's Customer Expo, held October 24-26, 2018 at the Nashville Airport Marriott in Nashville, Tennessee.

Finalists were chosen by a board of judges representing some of the top minds in loyalty, without whom the awards process wouldn't be possible. Thanks to their time and effort, entries were whittled down to four finalists in each category.

The finalists are as follows:

Awareness & Acquisition:
Best Western Hotels & Resorts
Caesars Entertainment

Brand Collaboration:
Best Western Hotels & Resorts
T-Mobile US
Wyndham Hotels & Resorts

Brand Messaging & Communication:
Ally Financial
Best Western Hotels & Resorts
Caesars Entertainment

Customer-Centric Culture:
Loblaw Companies Limited
Caesars Entertainment
Foot Locker
T-Mobile US

Customer Experience & Engagement:
National Lacrosse League

Customer Insights:
Canadian Red Cross
Firehouse Subs
SONY Rewards
Wyndham Hotels & Resorts

Employee Impact:
ULTA Beauty
Wyndham Hotels & Resorts

Experience & Design Innovation:
Allianz Partners
Canadian Red Cross
Prudential Financial

Loyalty & Advocacy:
AMC Networks
Sleep Number
ULTA Beauty

These finalists will present their entries at the 2018 Loyalty360 Customer Expo on October 25th, with audience members voting for winners of the platinum, gold, silver, and bronze awards in each category. All finalists will be recognized at a dinner and ceremony later that evening. In addition to these categories, top-performing finalists will also be competing for the 360-Degree Award for overall excellence.

"This is the second year for the Customer Awards and we were beyond impressed with the strength of submissions. There continues to be a growing focus on all aspects around the customer, and these awards reflect the interest in the domain," said Mark Johnson, CEO of Loyalty360. "The awards are judged by an esteemed panel of judges with hundreds of years in combined experience, and the resulting finalists are those who have committed to truly putting the customer first. We look forward to hearing the presentations during our upcoming Customer Expo later this month."

Furthermore, Loyalty360 is excited to announce that this fall’s Customer Expo will also feature the inaugural Loyalty360 Best in Class Awards, which will recognize those Loyalty360 members that have gone above and beyond in their commitment to not only to the association, but have shown a unique drive, passion, focus, and commitment to their customers by building unique and lasting customer experiences. These awards will recognize the brands in nine categories: Best in Class Agencies, Technologies, Program & CX Strategies, Employee Focus, Customer Experience Team, Customer Loyalty, Customer Focus and Partnerships.

For more information about the Loyalty360 Customer Awards or Customer Expo 2018, contact carlystemmer(at) or visit our website at Registration for the 2018 Loyalty360 Customer Expo is open until October 24th.

About Loyalty360
Loyalty360 is an unbiased, objective, and market-driven association for customer loyalty, which seeks to enable and encourage dialogue among industry leaders. Through a unique blend of content, collaboration, and diverse learning opportunities, we've created a network of brands and technology providers that represent some of the best voices that the customer loyalty industry has to offer.

About Customer Expo
Loyalty360’s Customer Expo will focus on all aspects of the customer journey, including an exploration of crucial audiences both internal and external. Through a robust slate of best-in-class speakers and interactive discussions, actionable case studies, and proven world class technology suppliers, attendees will learn about the latest theories, best practices, relevant case studies, emerging trends, and strategies that drive measurable behavioral change and quantifiable results.

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