ATLANTA, Feb. 21, 2019 /PRNewswire-PRWeb/ -- CaRears Diapers, LLC, the country's first African-American diaper company will launch with their patent design premium diaper for Macrosomia or large body Millennial babies to hopefully help stop "diaper wedgies". Since 1999, newborns weight has increased up to 2lbs creating a BIG BABIES boom from millennial and future generation babies around the world.
Over the past decade, there has been 4-4.5 million newborns in America of which approximately 30% are big babies and that number increases each year. To date diaper manufacturers have focused research on absorbency function not design. Wide Bottom Diapers (WBD) are up to 10% larger than other brands. Wide bottom diapers will come in sizes 3,4,5 and 6. The company will also offer new Wide Bottom Wipes with Wide Bottom training pants, swimmer & adult diapers in production. Research shows there is a ground-swell of mothers searching for larger size diapers. Further it shows Babies Can Grow Wide, Before Growing Tall and at 6 months of age, traditional size 6, the largest size diapers are too small.
New Wide Bottom Diapers will display animated career Aspiration designs vs traditional cartoons currently on diapers. Ca'Rears spokesperson Marshall Johnson stated, "We want to change the conversation between parents & children to add career EmanSpirations thus planting seeds during teachable moments. The objective is for them to live The Dream that…If You See It, You Can Be It!"
"To celebrate African-American History Month, we searched to find a cause, event or word(s) rarely used synonymous with Death, Life & Freedom and a HUGE part of our history to inspire Aspirations."
"Emancipation!" As our newborn numbers increase, we want to evoke Aspirations to help develop future American leaders. We combined the two words to create... EmanSpirations!
"To increase the number of college graduates, we've partnered with a company to sell affordable whole life insurance for children that converts into a college scholarship. Further, we're planning to introduce a College Scholarship Plan for Mommy Bloggers in the name of their Blog. It's our Way to Give Something Back! Hopefully…You Will Join Us"!
Established in 2008, Ca'Rears Diapers, LLC is an Atlanta, GA based wholesaler of infant and adult diaper products. Ca'Rears is a certified MBE business led by African-American entrepreneur Marshall Johnson. Ad agency owner, Johnson was selected Innovator of the Year by American Express Your Company magazine in 1993 for creating The African-American Heritage Check Series brand. He commissioned financial institutions and check printers to award a percentage of their profits for hundreds of thousands of dollars to the UNCF in scholarships.
To learn more about Wide Bottom Diapers or sign up for the ACA act visit their website at widebottomdiaperclub.com. For further information call their customer service department at 877-535-9994.
SOURCE CaRears Diapers
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