First Distribution Becomes First Indirect Software Provider in Africa to Adopt Qorus Content Hub
As the largest distributor in Africa, First Distribution is helping its partners get to market faster by spending less time searching for and customizing sales and marketing content.
JOHANNESBURG, South Africa, Oct. 30, 2019 /PRNewswire-PRWeb/ -- With a notable footprint in Africa and beyond, First Distribution is the first indirect software provider on the continent to deploy Qorus Content Hub, enabling its partners to get to market faster when selling Microsoft solutions.
Partner enablement is one of First Distribution's primary objectives.
"Our partners are central to our business and enabling them to transact across the three Microsoft clouds, Azure, Office 365 and Dynamics 365, is critical," explains Natasha Bezuidenhout, Microsoft Brand Executive at First Distribution. "Furthermore, we are committed to helping them build out successful Microsoft Cloud practices at scale."
First Distribution continuously helps partners drive awareness and demand around the Microsoft Clouds with key objectives around Microsoft 365, Teams, Cloud Security, Azure and Dynamics 365.
With a physical footprint in North Africa, IOI, Kenya, Nigeria, Ghana and hubs across South Africa, the company currently transacts Microsoft in over 26 countries, and its agreement with Microsoft extends as far as Lebanon and Pakistan.
"Our focus is on finding and supporting partners across the continent in bringing cloud technology into every business. Together, we are enabling African businesses to compete on an equal footing with the rest of the world," adds Bezuidenhout.
ACCELERATING PARTNER SALES PROCESSES
The Qorus Content Hub comes stocked with all the Microsoft Partner Network (MPN) content that partners need to grow their businesses. It is used to build high-quality marketing assets and market-ready sales proposals by accessing content directly from Office applications. With it, partners are able to locate, create, collaborate on, and track sales content without leaving Microsoft 365.
- Using the Qorus Content Hub, First Distribution partners can:
- Build high-quality pitches, proposals and RFP responses to meet their clients' exact needs.
- Quickly find and insert the latest Microsoft sales and marketing content.
- Share their documents, and then track client engagement.
Gather insightful feedback on which content closes deals.
First Distribution was an early adopter of the Qorus Content Hub benefit from Microsoft, which is a Sales Enablement platform.
"Qorus is a great platform for our partners to use as it helps them build world-class marketing and sales assets without having to hire an agency or marketing team," concludes Bezuidenhout.
Lee Child, Chief Customer Officer at Qorus, adds: "We're proud to be working with First Distribution to bring innovative channel enablement solutions to Africa. We look forward to continuing this initiative across the region."
ABOUT QORUS
Qorus is the sales enablement platform that connects people, content and data to get to market fast and close more deals.
Our software is incredibly powerful but highly intuitive and very easy to use. It's integrated across Microsoft 365 and major CRMs. Our award-winning Customer Success Team ensures our clients across all industries reach their goals.
We are a diverse, vibrant group with headquarters in Seattle and major offices in New York, London and Cape Town.
ABOUT FIRST DISTRIBUTION
First Distribution is a value-added distributor of leading global brands, providing complex ICT solutions to the Enterprise and SME markets. We have based the First Distribution model on delivering solutions through trusted, established resellers. Our client base has been built up through a history of consistent trustworthy service and nurturing resellers as business partners.
SOURCE Qorus Software
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