First High-Tech Dress, Which Fits Dress-Code and Designed by Female in Tech Fully Funded on Indiegogo in One Day

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Modern woman faces a lot of decision making every day, also needs to look appropriate, feel comfortable and confident. Main() is the first high-performance dress designed to solve that problems and make women’s life a little bit easier. It will be appropriate attire for any occasion, such as a job interview, business travel, date or a party. It is wrinkle-free, breathable, liquid-repellent, durable, super-packable and ethically produced.

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Anna Grigorash founder of main() dress

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Modern woman faces a lot of decision making every day, also needs to look appropriate, feel comfortable and confident. Main() is the first high-performance dress designed to solve that problems and make women’s life a little bit easier. It will be appropriate attire for any occasion, such as a job interview, business travel, date or a party. It is wrinkle-free, breathable, liquid-repellent, durable, super-packable and ethically produced.

“When I was overloaded with work, study and personal life, I wore similar dresses to minimize the decision-making part in what to wear. However, one day I decided to create my own dress to make modern women’s lives a little easier. After 5 years in Tech, building my career path from developer to manager, I realized that all we do depends on things with which we interact with daily. In order to create new concepts, new ideas, and work productively worldwide, it is necessary to feel comfortable and confident. It is necessary to be sure that you look appropriate on every occasion. And it’s really hard to be perceived as professional when you’re a 24-year-old girl.
When I decided to design the Main() dress, I interviewed a lot of women identifying their needs to deliver the ideal product. That’s why we got funded in 24 hours on Indiegogo and received a great feedback from women all over the World - they were waiting and looking a lot for that kind of attire!” - said Anna Grigorash founder of Main().

Main() dress protects you from daily incidents, whether it's spilled coffee or an unexpected all-nighter. It always looks fresh, because it's liquid-repellent, breathable and wrinkle-free. The unique weaving of fibres in the fabric makes it possible to make the dress breathable and wrinkle-resistant at the same time.
Main() dress allows women to forget about the struggle of what to wear and focus on what really matters: it has versatile design, requires zero care, fits dress-code and perfect for business travel.

The dress fits all body shapes: our patterns are made in a way that it is only need to know your top size. The bottom will fit you right. And we are giving several options for the length of the dress, based on different heights. Also the dress has 2 hidden zip pockets.

We believe that the future is all about conscious consumption and minimalism, when people purchase only what they need, and these items last as long as you need them. That is why we concentrate on one versatile model now to provide the highest quality. We produce our dress ethically on small local productions. Main() dress is produced by happy people who have different interests and support our values.

For more information and images please contact: anna(at)themaindress.com https://themaindress.com/press-kit

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