"It’s an innovative and exciting way for members to get an instructor guided, high-energy workout with whatever cardio equipment they happen to own at home – treadmill, elliptical or bike without the need to buy an expensive piece of equipment like a Peloton, for instance."
MINNEAPOLIS (PRWEB) December 21, 2020
Club operators who want to broaden their virtual offerings to members who work out at home or in their club with stationary or indoor bikes, rowing machines, ellipticals or treadmills now have a new instructor-led digital offering thanks to FitnessOnDemand and content partner Fitscope Studio.
New Fitscope virtual classes include 20-, 30- and 45-minute customized sessions led by some of L.A’s top fitness instructors. Classes include high intensity workouts in the style of studio-cycling classes but are designed for a wide variety of traditional cardio equipment including treadmills, rowing and elliptical machines, in addition to indoor cycles. All classes are designed to work with any equipment brand by creating coaching that works with universal metrics and functionality. Classes can be taken in any order, at any time and streamed anywhere a member may be in the club: in a studio during off-peak, no-class hours or streamed to a smart phone or tablet wherever equipment is located.
“I started Fitscope Studio because I realized there’s nothing that brings the approach or the intensity of instructor-led cycling workouts that people love to other equipment in the club,” says Ed Stansfield, Founder of Fitscope Studio. “Every one of our instructor-led classes is all about bringing that high-intensity, muscle-toning and calorie-burning high you get from cycling in a studio to any piece of equipment anywhere in the gym. It's creating total freedom for members and a new kind of opportunity to bring value to club equipment, traditionally an under-served, under-supported segment of the fitness category.”
The Fitscope channel is offering 40 classes to FitnessOnDemand club subscribers for members to use anywhere on club premises, available in studio, streaming to mobile devices around the club or at home via FLEX by FitnessOnDemand. Classes are filmed at Fitscope Studio’s custom, downtown Los Angeles production hub to the highest quality standards with some of L.A’s most well-known and leading fitness instructors.
“We’re thrilled to help clubs and other fitness facilities bring this new approach to working out with cardio equipment to their clubs and members wherever they’re working out,” says Andrew Evenson, senior director, operations and brand strategy, FitnessOnDemand. “It’s an innovative and exciting way for members to get an instructor guided, high-energy workout with whatever cardio equipment they happen to own at home – treadmill, elliptical or bike without the need to buy an expensive piece of equipment like a Peloton, for instance.
“For clubs it’s also a great way to create a truly exceptional fitness experience for members whether they choose to take a group class or want the additional instruction, encouragement and high-intensity class experience on their own terms and own timelines.”
Fitscope Studio is the brainchild of Ed Stansfield, a media industry veteran and entrepreneur with broad experience in producing and distributing fitness content as well as sports entertainment on cable television. For more information on Fitscope Studio visit http://www.Fitscope.com.
For more information about FitnessOnDemand or FLEX, FOD’s streaming service, visit http://www.fitnessondemand247.com.
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About FitnessOnDemand (http://www.fitnessondemand247.com)
FitnessOnDemand is a global leader in the collection, curation and provision of high-quality, premium digital fitness content from some of the world’s leading names and experts in personalized fitness. The company is the only provider of Omnichannel content in the fitness industry, meaning customers can experience branded content via mobile app, smart device or in-club and in-room installation. FLEX by FitnessOnDemand enables clubs to offer their members the same, seamless library of fitness and wellness content anywhere in the club, at home or on the go. This allows operators to build member loyalty and brand-affinity beyond the club walls. FitnessOnDemand is a leading provider of digital fitness to many industries including health clubs, premium residential and business property developers and leading, luxury hotel chains. Content creators include Jillian Michaels, SH1FT, Sweat Factor, Zumba & Strong by Zumba and many more.
About Fitscope (http://www.Fitscope.com)
Fitscope Studio produces fun and motivational HIIT classes with the best trainers Los Angeles has to offer. From indoor cycles to treadmills, rowing to elliptical machines, Fitscope’s unique studio classes are designed to help you get the most out of your home gym equipment. Our trainers help you burn more calories and build greater strength in less time than working out alone – and it’s more fun! Fitscope also offers yoga, pilates, Tai Chi and strength classes using just bodyweight or home gym gear like dumbbells, resistance bands and more. Fitscope Studio’s classes can also be viewed on the Fitscope app, available on the Apple App Store, Apple TV, the Google Play Store, and at https://fitscope.com. Check out new Fitscope releases weekly and start enjoying your workouts.