Vinitaly's 55th edition was full of many exhilarating things - one particularly being Italian wine's next generation of producers and marketers. The Italian Wine Podcast captured their voices with interviews in the midst of all the event's excitement, sharing the thoughts of those defining Italian wine's future.
VERONA, Italy, May 12, 2023 /PRNewswire-PRWeb/ -- If one thing is for sure, the adrenaline of the next generation to define the Italian wine industry was felt in every pavilion of Vinitaly's 55th edition. The Italian Wine Podcast team channeled this energy by jumpstarting on-the-spot interviews for the Next Generation segment - airing every Sunday - with host Victoria Cece.
One would think - where does one start in all the Vinitaly madness? The IWP Next Generation team knew precisely where - with small producers and under-the-radar wine regions with powerful potential. A trip to the organic wine pavilion was just the place to spur interviews with young producers and marketers from fascinating regions such as Basilicata, Lazio, and Abruzzo.
Even in more well-established regions like Lombardy, small youthful producers stood out bright. Barbacan - a Valtellina-based winery - was no better example. Dancing their way on Tiktok and Instagram to thousands of followers (and counting,) the winery team are original vine stars of their own, and an interview with young winemaker Luca shed light on just how their perspective. This trend continued over in the Piedmont pavilion, chatting with 22-year-old Lorenzo Lupia, the newest generation of Filippo Gallino, a family-run winery in the Roero. Discussing orange wine, sustainable viticulture, and his own wine label (fit with a pirate flag,) the team got a glimpse of the other, younger side of Piemontese winemaking.
The IWP Next Generation team even stepped out of the wine box slightly, to discuss vermouth. This brought them back to their Verona HQ, interviewing Raffaelle Bellomi, co-owner of Verona's very own Archivio cocktail bar and Amaro bar. Closing the circle of the wine's discussion, Bellomi opened up a conversation on what people are drinking these days, and why we can't forget that vermouth is technically part of the wine family.
There are more interviews where these came from, as the IWP Next Gen gathered interviews each day of Vinitaly, chatting about all things ahead in the future, even blockchain technology! Keep an eye out every Sunday as these interviews air, giving you a dose of what's on the horizon for Italian wine anywhere you can get your pods.
Upcoming The Next Generation Episodes:
- May 14th: Mckenna Cassidy
- May 21st: Isabella Carpineti
- May 28th: Valentin Bufolin
- June 4th: Barbara Fitzgerald
- June 11th: James Marshall Lockyer
- June 18th: Jemma Styer
About: The Italian Wine Podcast: Cin Cin with Italian Wine People! launched in 2017 as a project dedicated exclusively to the Italian wine world. The program uncovers the unique world of Italian wine in conversation with some of its key protagonists. Under the umbrella brand of Mamma Jumbo Shrimp (encompassing books, maps, and videos, bringing together a global community of wine, food, and travel), Italian Wine Podcast aims to inform, educate, and entertain listeners with content for wine professionals and casual listeners alike. The only daily wine podcast in the world, content includes wine business, food & travel, diversity and inclusion, wine producers, science, and marketing and communication. Italian Wine Podcast is available on SoundCloud, iTunes, Spotify, Stitcher, XimalayaFM (for China), and on the official website. It now boasts almost 1300 recorded episodes with a growing online following of over 5 million listens. Donations to the show are welcomed and help fund a portion of the show's equipment, production, and publication costs. To advertise on the show, please request a prospectus and/or customized advertising plan from [email protected]. Cin Cin!
Media Contact
Italian Wine Podcast Media Team, Just Do The Work, 0458101447, [email protected]
SOURCE Vinitaly
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