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      • People & Culture

      Forty Four Merchandise Launches in Texas, One of the World's Largest Promotional Products Markets


      News provided by

      Forty Four Merchandise

      Oct 31, 2026, 14:00 ET

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      Founded by British promotional merchandise industry veterans with more than 30 years of combined experience, the new company establishes operations in Dallas and Houston to serve businesses across Texas and the United States.

      DALLAS, Oct. 31, 2026 /PRNewswire-PRWeb/ -- Forty Four Merchandise, a new promotional merchandise supplier founded by British industry veterans with more than 30 years of combined experience, has launched in Texas with offices in Dallas and Houston. The company supplies branded apparel, drinkware, bags, trade show merchandise, corporate gifts and other promotional products to businesses across Texas and the United States.

      The founders considered establishing their new business in the UK, Dubai and several US states before choosing Texas. The decision was driven by the state's growing economy, business climate, and strong demand for promotional products.

      According to the Advertising Specialty Institute's 2026 State and Regional Sales Report, Texas led the United States with $4 billion in promotional products sales in 2025, more than double any other state. That exceeds the entire UK and Ireland market, valued at £1.334 billion (approximately US$1.76 billion), according to Sourcing City's market report.

      "Our family has spent a lifetime working in the UK promotional merchandise industry, but when we decided to build something new, we wanted to explore opportunities beyond our home market," said Samuel Marshall, CEO of Forty Four Merchandise. "We considered the UK, Dubai and several US states. Texas stood out because of its growing business community, strong economy and the sheer size of its promotional products market."

      Forty Four Merchandise works with marketing teams, event organizers and purchasing departments to supply branded merchandise for corporate events, trade shows, employee gifts and marketing campaigns. Each customer receives a dedicated account manager who oversees product selection, design, customization and delivery through the company's US supplier network.

      "Many businesses spend too much time searching through merchandise websites and trying to understand pricing, product options and decoration methods," Marshall added. "We want to make that process easier by giving customers one experienced person who knows their business, understands their branding and handles the details from start to finish."

      About Forty Four Merchandise

      Forty Four Merchandise LLC is a promotional merchandise supplier based in Texas, with offices in Dallas and Houston. Founded in 2026 by British industry veterans with more than 30 years of combined experience, the company supplies custom branded apparel, drinkware, bags, corporate gifts and trade show merchandise to businesses across the United States.

      Website: https://fortyfourmerchandise.com/

      Media Contact

      Samuel Marshall, Forty Four Merchandise, 1 (862) 226-2694, [email protected], https://www.fortyfourmerchandise.com

      SOURCE Forty Four Merchandise

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