The distribution partnership establishes dedicated regional infrastructure for Fraimic across the UK and Europe.
CHICAGO, Sept. 2, 2026 /PRNewswire-PRWeb/ -- Today, Fraimic announced its expansion into the UK and European markets through a distribution partnership with Bullboat UK, a consumer technology distributor with established retail relationships across Western Europe. The partnership marks Fraimic's next stage of international growth following its move from Kickstarter into mass production and global shipping. The Fraimic Smart Canvas is available on Fraimic.com for $499 USD (£499/€599 for the Standard canvas and $1,499 USD (£1299/€1499) for the Large Canvas.
From crowdfunding to international distribution
Fraimic launched the Smart Canvas through Kickstarter, raising more than $1.1 million USD before moving into mass production and shipping to customers worldwide. Through Bullboat, Fraimic gains dedicated regional infrastructure for retail relationships, distribution, logistics, merchandising, and market-specific sales across the UK and Europe, while remaining focused on product development and expanding its creative platform.
- UK and European Distribution: Bullboat will support Fraimic's expansion through established retailer relationships and distribution infrastructure across Western Europe, creating a more localized path to market beyond direct international orders
- Voice to Vision™ Creation: Users can tap the canvas, describe what they want to see and generate artwork through spoken prompts. Then, they can refine the result with follow-up voice commands without starting over.
- Full-colour Spectra 6™ Ink: Available with 13.3" and 31.5" display, the Smart Canvas produces matte, paper-like images and uses power only when displayed images change, supporting multi-year battery life and cordless installation.
- Personal and generated art: Users can create AI-generated artwork, upload their own photos and illustrations, build albums and slideshows, browse public-domain works from The Met, and crop and orient artwork for their Fraimic.
- Open platform and integrations: REST API and smart home support allow developers and users to integrate Framic into automated workflows and connected environments.
"Fraimic's first year was about proving there's an audience for a new kind of canvas," said Anthony Mattana, Founder of Fraimic. "The next stage is to see how far that idea can go. We're building a platform that gives people new ways to make, display, revisit and reinvent what they create. Expanding internationally puts these tools into the hands of more people who will use them in ways we haven't even anticipated."
IFA Marks Fraimic's Next Stage of Growth
The Bullbot partnership moves Fraimic from primarily serving European customers through direct international orders toward building a localized and scalable commercial presence. Bullboat specializes in bringing consumer technology products to European markets and will support Fraimic across retail relationships, distribution, logistics, merchandising, market-specific sales strategy and broader brand development.
At IFA, Fraimic will demonstrate that the Smart Canvas is a broader creation platform that allows users to generate and iteratively modify artwork through speech, while personal uploads, photo transformations, scheduled galleries, style controls, public-domain integrations provide additional ways to display and interact with visual content. AI Image generation is powered by OpenAI GPT Image 2.0.
"Friamic is exactly the kind of product we look for at Bullboat: something genuinely new that combines strong design with technology in a way consumers can immediately understand," said Lior Naveh, CEO and Founder of Bullboat. "It offers a completely different approach to digital art and AI-powered creativity and we're excited to introduce this brand to retailers and customers throughout the UK and Europe."
Framic will showcase its creation platform alongside Bullboat at IFA 2026 in Berlin in Hall 2.2, Booth H2.2-122, September 4–8, 2026.
Media wishing to interview Fraimic personnel should contact Borjana Slipicevic at [email protected].
About Fraimic
Fraimic is a Chicago-based team of artists, engineers, designers, and managers focused on creating inventive, adaptable tools for modern living. Founded by Anthony Mattana, the company emphasizes sustainability, versatility, and customization in the way people experience art in their homes and workplaces. With more than 30 years of combined product design and development experience across automotive, manufacturing, consumer electronics, cloud computing, and wireless communication, the team brings a multidisciplinary approach to building practical, user-driven products.
Media Contact
Borjana Slipicevic
Proper Propaganda - Modern PR for Tech
Media Contact
Borjana Slipicevic, Proper Propaganda - Modern PR for Tech, 1 7788582595, [email protected]
SOURCE Fraimic
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