Authenticity is the driving force behind successful influencer collaborations within LGBTQ+ communities
MIAMI (PRWEB) May 27, 2020
Gay Ad Network today announced the launch of "PostGay", a niche influencer marketing network that harnesses the power of LGBTQ+ content creators across TikTok, Instagram, YouTube, Facebook, Twitter and Snapchat. PostGay service options include influencer curation, product distribution, creative brief execution, adherence to brand standards and campaign performance monitoring. Amplification and redistribution services are also provided so brands can expand their targeted reach and leverage the most engaging content creations.
"Authenticity is the driving force behind successful influencer collaborations within LGBTQ+ communities", said Mark Elderkin CEO Gay Ad Network. “We partner with brands to develop original content tailored to their diverse LGBTQ+ audiences, such as men of color, adventure travelers, Gen Z, and families."
PostGay services are available across all major social media platforms, with TikTok growing fastest among LGBTQ+ Zoomers and Millennials. Gay Ad Network is helping young TikTok LGBTQ+ influencers evolve into entrepreneurs by monetizing their successes. “Over the past seven months, my reach on TikTok has exploded to over two million family members," said Davante Wilson (@iamdavante). "By partnering with Gay Ad Network, I can leverage their client relationships and business management expertise while I focus on developing new content and expanding my audience.”
Gay Ad Network manages a growing community of influencers ranging from nano- and micro-influencers with under 100,000 followers to mega-influencers with millions of followers. While nano and micro-influencers may not have obtained mass celebrity status, they often generate the highest engagement rates for advertisers. PostGay influencers include Cheyenne Jackson, Miss Coco Peru, Jade Fox, Tom Zalac, and Christy Lawrence. The influencer roster and application to join is available at https://www.gayadnetwork.com/influencers.
About Gay Ad Network
Gay Ad Network is the leading digital advertising marketplace for connecting brands with LGBTQ+ consumers worldwide. A gay-owned and operated NGLCC-Certified LGBT Business Enterprise, Gay Ad Network was also named an Inc. 500|5000 fastest growing private company and has been ranked by comScore as having the largest LGBTQ+ digital media reach in North America.