Georgia Bulldogs, The Libman Company Announce Multi-Year Extension with Primary Presence During Basketball Season
The Libman Company, the leading brand of cleaning tools, manufactures products from brooms and mops to more specialized tools for kitchen and bathroom cleaning and industrial uses. Libman has partnered with a number of NBA franchises, NCAA institutions and NCAA conferences.
ARCOLA, Ill., Nov. 13, 2020 /PRNewswire-PRWeb/ -- Georgia Bulldogs Sports Marketing, on behalf of the University of Georgia Athletic Association, Inc. (UGAA), today announced an extended relationship with The Libman Company, a family-owned business that has been making quality cleaning tools since 1896.
The multi-year extension marks a continued relationship between the Bulldogs and Libman, who will continue to be the "Exclusive On Court Mop" used by the Georgia Bulldogs. The brand also will have a significant presence at Stegeman Coliseum during the basketball season.
"We're thrilled to be aligning our brand with the Georgia Bulldogs, one of the most respected athletics programs in the country," said The Libman Company President Andrew Libman. "We take pride in the quality of our products, and we know college athletics is a smart avenue for amplifying Libman's visibility."
The Bulldogs' relationship with Libman was secured by Georgia Bulldogs Sports Marketing, the locally based JMG team, which is dedicated to Georgia.
"We're excited to continue our relationship with Libman and fans will continue to see Libman prominently displayed during the basketball season," said Alan Thomas, Associate Athletic Director – External Operations for the Georgia Bulldogs. "Libman is the industry leader who joins a list of prestigious companies in aligning with the Bulldogs. We are proud to have them as a partner".
The Libman Company, the leading brand of cleaning tools, manufactures products from brooms and mops to more specialized tools for kitchen and bathroom cleaning and industrial uses. Libman has partnered with a number of NBA franchises, NCAA institutions and NCAA conferences. For more information about the Libman Company, please visit http://www.libman.com.
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SOURCE The Libman Company
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