Green Lotus Launches The Latest In Website Personalization For Small Businesses

TORONTO, Sept. 25, 2019 /PRNewswire-PRWeb/ -- The new Green Lotus Smart Site Website Builder offers businesses the opportunity to create a unique, personalized user experience for every visitor to their website. "Businesses can create a one-to-one visitor experience that speaks directly to a potential customer, and their needs. This gives businesses the opportunity to hyper-target content, boost engagement, and increase conversions," says Bassem Ghali, CEO of Green Lotus.

The Smart Site one-of-a-kind website builder personalization tools allow businesses to create rules that trigger changes in website content to meet individual user needs based on date, time of day, device type, geographic location, and more! There are a multitude of ways content can be changed, and targeted, to website visitors including:

• First Time Visitors - Greet new visitors with a special video message, a unique offer, or book appointment popup.
• Returning Visitors - Give returning visitors a special offer, discount coupon, contact info, or book appointment popup.
• Nearby Customers - Give nearby mobile or tablet visitors a special message, discount popup, or get directions and show a map button
• Restaurant Menu Specials - Display different messaging, a discount popup, lunch or dinner menus at specific hours and/or days of the week.
• Holidays and Special Offers - Show special discounts, backgrounds or animated effects on specific days of the year.

The website builder personalization options are a simple three step process to set up. First determine the 'triggers' such as time of day, geographic location, date, device type. Then set up the 'actions' by selecting from ready-made options including popups messages, notification bars, new site rows, or create a customized action. Finally set up the 'personalization' content and messaging to engage website visitors with the right content, at precisely the right time.

The online marketplace is a highly competitive arena where every business is fighting for visitors to their website. The number of visitors to a business website is irrelevant if there are no meaningful conversions. But, with the ability to customize content based on the needs of a potential customer, businesses can boost online engagement with the brand, which in turn will increase conversions and sales.

More about Green Lotus Digital Marketing Agency:
Green Lotus is a Toronto-based agency dedicated to providing businesses with effective online marketing strategies and lead generation solutions. With a focus on optimizing the number and quality of online leads, Green Lotus goes the extra mile to consult, create, and implement the most appropriate online marketing strategies based on business needs.

In response to market needs, Green Lotus launched SEO Tools designed to help small and medium business owners to get a handle on their SEO activities, and can scale up to meet the needs of savvy internet marketers who manage multiple websites on a daily bases, and want save time. Green Lotus Tools, with their simple yet insightful dashboards, are SEO-driven insights and competitive research for the most productive SEO beginner and marketing guru alike.

Now, businesses also have access to the latest innovation from Green Lotus; My Smart Site, a do-it-yourself website builder that offers a unique, personalized user experience to all website visitors.

SOURCE Green Lotus Inc.