Julie Lopez Shoes Introduces New Line of Painless Heels and Flats

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Julie Lopez Shoes has launched its much-anticipated new line of women's heels and flats.

Gracie from Julie Lopez Shoes


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Julie Lopez Shoes has introduced three new lines of shoes including a much requested flat named Josie. Julie Lopez Shoes are made in Italy, and while the brand is relatively new, there are several styles, all of which include the patent pending Flex Innovation Technology (FIT). The idea came about after the founder, Julie, couldn't find a pair of heels to wear to her daughter's wedding that were both elegant and didn't hurt her bunions. The company was started soon after with the goal of making shoes that look fashion-forward but that don't rub, squish, cram, and all the other tortures usually associated with fashionable footwear.

The company's tagline "beautiful shoes without the pain" is for several reasons. The toe box area of all the shoes is widened without adding any additional width to the rest of the shoe, allowing the foot to sit in a more anatomically natural position. There is also a three-layer side vent system that allows the shoes to stretch if necessary in problem areas. In addition, the seaming is carefully placed on the upper portion of all the shoe styles to avoid any pressure or rubbing on troubled feet.

"While the shoes were started because of Julie and her bunion woes, it's been wonderful seeing all the different women and all the different feet that have found a multitude of reasons to love these shoes" stated Erin Lopez, VP with Julie Lopez Shoes. "We've gotten many women with troubled feet back into heels for the first time in decades, and for others like myself, who don't have a specific foot problem but just want comfortable shoes, we've created a line that allows women to look great and feel just as good."

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Erin Lopez
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