Higher Ed Live Partners With PlatformQ Education to Expand Webcasting and Online Engagement Opportunities for Higher Education Community

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Popular professional development network to leverage the Conduit platform to improve access to live and on-demand content for its audience

First look at Higher Ed Live's new Conduit platform.

First look at Higher Ed Live's new Conduit platform.

“Higher Ed Live’s mission is to educate. It’s through key partnerships, like with PlatformQ Education, that we’re able to bring the very best content to our audience at no cost.” says Mallory Willsea, executive producer for Higher Ed Live and marketing director for mStoner.

Higher Ed Live, produced by mStoner, Inc., is the education industry’s premier professional development network, offering viewers direct access to the best and brightest minds in education — for free. The network allows viewers to share knowledge and participate in discussions around the most important issues in the industry. In an effort to better reach and engage its community, Higher Ed Live recently entered into a partnership that allows it to leverage PlatformQ Education’s Conduit online engagement platform. Conduit will serve as the new provider for webcasting, social media streaming and live online chat during Higher Ed Live’s weekly live broadcasts (including Admissions Live, Advancement Live, Marketing Live, Student Affairs Live and Special Edition programs).

“Higher Ed Live’s mission is to educate. It’s through key partnerships, like with PlatformQ Education, that we’re able to bring the very best content to our audience at no cost.” says Mallory Willsea, executive producer for Higher Ed Live and marketing director for mStoner. “From the high quality audience experience to better reporting and analytics, when compared to other webcasting solutions, Conduit will improve our live broadcasts and help take Higher Ed Live to the next level.”

PlatformQ Education partners with nearly 200 colleges and universities to develop continuous online engagement strategies aligned with their enrollment and marketing priorities to support of conversion and yield of their recruitment efforts. Their partnership with Higher Ed Live is the latest in a series of strategic partnerships (including Strive for College and Ruffalo Noel Levitz) meant to provide broader support of student outcomes throughout the higher education industry.

Gil Rogers, senior vice president of marketing and strategic partnerships at PlatformQ Education said, “We’re thrilled to partner with mStoner and Higher Ed Live to expand access to their amazing content with our platform. This unique partnership will allow us to flex the muscles of Conduit and truly demonstrate how scaleable it is while connecting higher education leaders with great professional development opportunities to boost their careers and better support student outcomes.”

Higher Ed Live will begin broadcasting on the Conduit platform with its Un(der)employed in Student Affairs broadcast on Wednesday, March 27, 2019 at 1:00 p.m. EDT. To ease access to recent content to subscribers, Higher Ed Live archived the last 6 months of episodes on the Conduit platform.

About Higher Ed Live

Higher Ed Live, produced by mStoner, Inc., provides live, weekly professional development about admissions, advancement, marketing, student affairs, and communications to thousands of higher education professionals. Broadcasts feature knowledgeable hosts conducting exclusive interviews with professionals from institutions; journalists; consultants; and other thought leaders. Tackling new topics with each broadcast, Higher Ed Live aims to foster knowledge sharing and to be a trusted source of information for higher education professionals around the globe. For more, visit HigherEdLive.com.

About PlatformQ Education

PlatformQ Education helps colleges and universities evolve their online engagement strategies. With its suite of products, including Conduit, Campus Connect, Global SMS and email automation, PlatformQ Education enables institutions to meaningfully engage with students, parents, and counselors at every stage of the engagement process. Whether the goal is to increase applications or influence accepted students’ decisions, nearly 200 institutions rely on PlatformQ Education to support their conversion and yield goals.

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Mallory Willsea

Gil Rogers
@higheredlive
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