Hill’s Pet Nutrition Asks Pet Parents to Include Pets in Family Disaster Planning

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Hill’s partners with local shelters to educate families on pet safety tips for emergencies.

Hill's Pet Nutrition Go Kit

In honor of National Disaster Preparedness Month, Hill’s Pet Nutrition is joining its nation-wide network of animal shelter partners in a campaign to educate pet families on the ways they can stay safe and be better prepared to survive a disaster. The campaign, which will run through September, will help raise awareness of the significant risk pets face during natural disasters.

A video accompanying this announcement is available at: https://youtu.be/qe63HJS2Qck

Hill’s and its shelter partners encourage families to create a pet emergency go-kit to store alongside the rest of the family’s emergency supplies. The kit should include the following items:

  • Basic first aid supplies
  • A 3-day supply of bottled water and the pet’s preferred food, held in a waterproof container
  • Safety harness and leash
  • Waste clean-up supplies
  • Medications and a copy of the pet’s medical records
  • List of veterinarians and local pet care organizations
  • List of the pet’s feeding routine and any behavioral issues
  • Comfort items, such as a blanket or favorite toy, to help keep the pet calm and comfortable

Hill’s also recommends the following Tips to Help Ensure Your Pet’s Safety in an Emergency:
1.    Ensure your pet’s identification by using a microchip or collar ID tag, and make sure that all contact information is up to date. You can update the microchip’s contact information at the manufacturer’s website by locating the code from the barcode sticker or the confirmation form provided by your veterinarian or animal shelter.
2.    Display a pet rescue decal on the front door or window to let first responders know there is a pet in the house. Include the local veterinarian’s contact information.
3.    Learn where your pets like to hide in the house when frightened. Finding a pet quickly will help to evacuate faster.
4.    Identify a location to take a pet in case of evacuation. Keep in mind that disaster shelters for people may not be open to pets. Scout hotels and motels with pet-friendly policies and ask relatives or friends if they could house you and your pet.
5.    Carry a picture of the pet in the event of separation.
6.    In case of evacuation, consider taking a pet carrier or crate for transport and safe keeping.

When even the best laid plans are not enough and communities are hit hard by disaster, Hill’s Disaster Relief Network responds quickly to supply free pet food to families in need. This first-of-its-kind network was established in 2013 as an extension of the Hill’s Food, Shelter & Love® program, which has provided more than $290 million worth of Hill’s® pet foods to more than 1,000 shelters in North America over the last 17 years, helping more than 10 million pets find new homes.

Since 2013, Hill’s Disaster Relief Network has delivered over 360,000 pounds of free food to nearly 360 organizations across the country in response to more than 86 disasters, including floods, tornadoes, mudslides and the devastating hurricanes in Florida and North Carolina last year.

Families can view the entire Pet Emergency Go-Kit and learn more tips about disaster preparedness and safety at HillsPet.com/PetPrepared. Shelters in need of assistance can contact DisasterRelief@hillspet.com.

About Hill's Pet Nutrition:
Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hill’s mission is to help enrich and lengthen the special relationships between people and their pets. The right nutrition combined with the devotion of veterinary professionals can transform the lives of pets; and healthier and happier pets can transform the lives of pet parents. Hill's is dedicated to pioneering research and groundbreaking nutrition for dogs and cats based on a scientific understanding of their specific needs. HILL'S® Prescription Diet® therapeutic pet foods, and HILL'S® Science Diet® wellness pet foods are sold through veterinarians and pet specialty retailers worldwide. For more information about Hill's, our products and our nutritional philosophy, visit us at HillsPet.com, HillsVet.com or Facebook, keywords "Hill’s Pet Nutrition."

About Dr. Jolle Kirpensteijn:
In September 2013, Jolle accepted the Chief Professional Relation Officer position at Hills Pet Nutrition in the USA. Here he plays an integral role as the interface between the company and the profession at large. In 2018, he was promoted to the Chief Professional Veterinary Officer position in the US. Currently, Jolle holds the office of the President of the Veterinary Society of Surgical Oncology (VSSO). Jolle has published over 100 peer reviewed articles, given more than 250 lectures worldwide.

About Nancy McKenny:
Nancy took the helm of Marin Humane as its Chief Executive Officer in March 2011. Before the move, she worked her tail off as CEO of Seattle Humane for 19 years (and as their PR coordinator for three), executive director for the Petfinder.com Foundation, interim manager for King County Animal Care and Control, and as a consultant. Nancy is past president of the boards of the Washington State Federation of Animal Care & Control Agencies, the Society of Animal Welfare Administrators (SAWA), and Elder and Adult Day Care Services. Having held numerous positions on several national, statewide, and local boards and committees over the years, Nancy currently serves on two boards – CVNL (Center for Volunteers and Nonprofit Leadership) and on the State Humane Association of California. She also chairs the CAWA (Certified Animal Welfare Administrators) Test Development committee.

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