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HomeLight and U.S. Figure Skating Team Up to Bring Fans Real-Time Technical Element Scoring During Broadcasts

Just as HomeLight Matches Homebuyers and Sellers with Agents and iBuyers, Its "Scoring Insights" Will Better Connect Fans to Figure Skating


News provided by

HomeLight

Jul 25, 2019, 11:00 ET

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HomeLight and U.S. Figure Skating Team Up
HomeLight and U.S. Figure Skating Team Up

SAN FRANCISCO, July 25, 2019 /PRNewswire-PRWeb/ -- How do you tell a perfect triple axel from an average one? How do you find the best way to sell a house? How much of each evaluation is art and how much of it is science? At HomeLight, that's our business and those are the kinds of questions that keep us up at night; now we're ecstatic to team up with U.S. Figure Skating to power "Scoring Insights" during NBC broadcasts.

Similar to how HomeLight uses data to help homebuyers and sellers get the best outcome, "Scoring Insights" help connect fans with the judging process during the competition. HomeLight will also co-produce an educational series that features expert insights about how skating programs are ranked using both technical and component (artistic) scores. As a skater moves through the program, the graphic reflects the up-to-the-minute technical score and tracks that score against the current event leader. At the end of a skater's program, the component score is added to the technical score before the final score is presented.

“HomeLight understands the importance of connecting figure skating fans with information that will make their viewing experience more enjoyable, just like they understand how to connect consumers with the best real estate partners and solutions when buying or selling a home."

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"We are extremely excited to welcome HomeLight into our family of partners for the next three seasons," said U.S. Figure Skating Chief Marketing Officer Ramsey Baker. "HomeLight understands the importance of connecting figure skating fans with information that will make their viewing experience more enjoyable, just like they understand how to connect consumers with the best real estate partners and solutions when buying or selling a home."

"We are proud to be an official sponsor of U.S. Figure Skating. It was amazing to watch the Team climb to new heights last year, and we look forward to being a part of their journey on the road to the Olympics. Along the way, we're thrilled to expand the 'HomeLight Scoring Insights' feature to bring more appreciation to what goes into the judges' scores. At HomeLight, we use data to help homebuyers and sellers navigate the important decisions by identifying and ranking the best ways to buy or sell their home, and we're excited to bring similar insights to the U.S. Figure Skating Championship," said John Van Slyke, HomeLight's Vice President of Marketing.

About U.S. Figure Skating
U.S. Figure Skating is the national governing body for the sport of figure skating in the United States as recognized by the United States Olympic and Paralympic Committee and the International Skating Union. U.S. Figure Skating is comprised of more than 765 member clubs, collegiate clubs, school-affiliated clubs and more than 1,000 registered Learn to Skate USA programs representing more than 203,023 members. U.S. Figure Skating is charged with the development of the sport on all levels within the United States including athletes, officials, sanctioning of events and exhibitions, and establishing the rules and guidelines by which the sport is governed.

About HomeLight
HomeLight is the only objective, end-to-end platform that empowers people to achieve the best outcome when buying or selling real estate. The company's proprietary algorithm crunches hard-to-find home sales data and reviews to determine the best agent or cash buyer to help sellers net the highest return on the sale of their home. To help homebuyers find a local agent, HomeLight analyzes stats on 40+ million transactions using proprietary machine learning algorithms that search through over 1.2M real estate agent profiles. HomeLight is a Google-backed startup revolutionizing the $1 trillion real estate industry. The company has over 150 team members across offices in San Francisco, Scottsdale, Brooklyn and Seattle.

SOURCE HomeLight

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