How Impressions Aligners Bring Orthodontics to More People in North Carolina

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With Impressions, Dr. Luke Roberts and Blue Ridge Orthodontics want to offer orthodontic treatment to more people in North Carolina – and across the country. Impressions Aligners are a new and affordable at-home treatment approach based on the proven Invisalign® system for improving smiles.

Woman getting her initial 3D scan at the ImpressionsHub in North Carolina

Impressions starts with a 3D scan

With Impressions, our driving goal is to bring orthodontic treatment to more people in North Carolina and the U.S.

What is Impressions?
Impressions provides the comfortable, easy-to-use and virtually invisible advantages of Invisalign at a lower cost and with only one or two check-in appointments. Designed for adults and teens who want the quality of Invisalign in a home-managed form, Impressions offers flexibility and a price about half that of Invisalign or traditional braces.

After an initial appointment, Blue Ridge Orthodontic’s team provides a complete set of aligners (up to 25 sets) plus a refinement scan for up to 25 additional aligners, if needed. Patients wear each set of trays for 20 to 22 hours a day for a week, removing the trays to eat, drink, brush and floss. Most people will complete their Impressions treatment within six to nine months.

Why Use Impressions?
Built on a teledentistry model, more North Carolinians are able to access quality orthodontic care and achieve the smile of their dreams from the comfort of their homes. Even if you live in a county that has a strong orthodontic presence, you may find Impressions is easier and more affordable than the options offered at a traditional practice. That’s because Impressions has revolutionized the clear aligner system.

Compared to comprehensive orthodontic treatment with clear aligners, Impressions produces results for half the cost and in half the required time.

What makes Impressions different from other at-home orthodontic options?
“When I developed Impressions I wanted to be better than the other companies who were doing at-home orthodontics at every single level,” says Dr. Roberts. “First we start with an Itero 3D scan of the teeth. Without that 3D scan, you can’t get perfect information about how to fix someone’s smile to be the best it can be. Other companies send you trays that you have to use to take your own impressions using the old-school paste. As someone who has taken that type of impression for 15 years, I know that it’s very challenging to do – even for professionals. The average person will have trouble capturing their smile with trays and messy impression paste. The Itero 3D scan takes out all the guesswork, and assures that our Impressions system will create the ideal series of aligners for each smile.”

Other unique Impressions features include:

  • Treatment is managed by a Diamond-level Invisalign provider.
  • Based the proven Invisalign system and manufactured by Invisalign using the best materials in the clear aligner industry.

Extended Payment Plans Now Available
In an effort to make quality orthodontic care even more affordable, Impressions patients can now opt for an extended payment plan.

“I am excited to be able to offer the extended payment plans to our Impressions patients,” says Dr. Roberts. “I’d like to make this amazing orthodontic treatment accessible to more people here in North Carolina and across the country.”

Impressions Was Created By BRO's Dr. Roberts
Dr. Luke Roberts developed Impressions because he believes more people should have the opportunity to get the smile of their dreams. After years of running an orthodontic office, he realized that many members of his community in Western North Carolina can not afford traditional forms of treatment.

With Impressions, our driving goal is to bring orthodontic treatment to more people in North Carolina and the U.S. For more information about Impressions, visit or call 844-846-8836.

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