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iModules Customers Continue to see Higher than Average Online Gift Sizes

Advancement Offices using Encompass from iModules saw online donations 172.8% higher than the average online gift


News provided by

iModules

Apr 25, 2019, 10:00 ET

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KANSAS CITY, Mo., April 25, 2019 /PRNewswire-PRWeb/ -- Advancement Offices that use Encompass from iModules, higher education's leading fundraising and engagement software, continue to see growth in online giving and engagement. iModules customers saw an average online donation of $401, which is 172.8% higher than the average online gift size of $147 according to the Charitable Giving Report. Furthermore, iModules four-year public and private institutions, saw an average gift size of $327 and $440 respectively in 2018. Plus, iModules processed 1.8 million transactions for nearly $314 million gift dollars through Encompass last year alone.

"As our business and customer community continues to grow, we've taken great measures to grow our Encompass product in stride," said Craig Heldman, president and CEO of iModules. "We are committed to investing resources back into our product to find unique and inspiring ways to connect our customers to their constituents online."

We are committed to investing resources back into our product to find unique and inspiring ways to connect our customers to their constituents online.

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Recent product enhancements to Encompass include:

  • Gamified online giving and engagement with Scoreboards from iModules. Through maps, leaderboards, crowdfunding, donor roll, and social web, institutions can visually track campaign success, exciting their donors through friendly competition.
  • iModules new email marketing system allows users to seamlessly create highly personalized campaigns, leveraging constituent data to strengthen affinity, and promote engagement.
  • Performance enhancements speed up the administrative process.

"It is rewarding to see the recent Encompass enhancements making such a notable impact on our customers' business. As we look at our roadmap plans, we're especially excited to announce new features and integrations that will further promote the profound correlation of data on personal engagement," said Germaine Ward, vice president of product at iModules.

To date, iModules Encompass platform supports nearly 32,000 administrators and 2,900 customer websites, while maintaining compliance and security for more than 116 million constituent records worldwide.

About Encompass
Encompass by iModules is an integrated solution that features a content management system, email marketing, online giving, event management, social media integration, and is database independent for compatibility. Each of these tools gives iModules customers the power to make strategic, data-driven marketing decisions that incite constituents to act, all while helping the advancement team gain operational efficiency, increase engagement, elevate fundraising efforts, and build their brand legacy.

About iModules
Powerful technology. Inspired engagement. Lifelong relationships. More than 800 higher education institutions partner with iModules to drive larger gifts, increase event attendance and membership, and improve participation rates through data-driven, meaningful engagement. Learn more at imodules.com.

SOURCE iModules

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iModules Customer Success Snapshot
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iModules Customer Success Snapshot
iModules Customer Success Snapshot

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