In a Tight Job Market, Capango Reveals Results of “State of Retail Talent” Survey, Enabling Employers to Build Successful Retail Recruiting Strategies

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The report provides an inside look at today’s retail job seeker, including motivations and passions

Capango

“With customer experience at top of mind, there is a growing demand to find and hire qualified retail talent who are knowledgeable and enthusiastic about the brand,” said Stefan Midford, president and CEO of Capango.

Capango, a mobile-first retail job matching platform that connects job seekers to rewarding opportunities without resumes, today revealed the findings of its “State of Retail Talent” survey. According to the U.S. Department of Labor, the unemployment rate in retail is at a 10-year low (4 percent) and the number of open jobs continues to climb, reaching 744,000 in November of 2018. As retailers compete for top talent in an increasingly tight labor market, the survey provides an inside look at today’s retail job seeker, including how they like to work and what they’re passionate about. Armed with this insight, employers can begin developing retail recruiting strategies that will enable them to build a more engaged and efficient workforce.

“With customer experience at top of mind, there is a growing demand to find and hire qualified retail talent who are knowledgeable and enthusiastic about the brand,” said Stefan Midford, president and CEO of Capango. “Traditional recruitment strategies aren’t focused enough on a job seeker’s unique strengths and interests, instead relying on traditional job boards and resumes to vet candidates. Our goal with this survey is to help alleviate these common recruitment challenges and to position retailers for success.”

Key insights uncovered on retail job seekers include:

  • They Enjoy Helping People: 76 percent of job seekers prefer customer service positions and 63 percent reported being energized by interacting with people.
  • They Love Technology and Food: More than 50 percent of job seekers are interested in working with electronics, followed by food (48 percent), fashion and clothing (44 percent) and pets (41 percent).
  • They’ve Worked in Retail for Years: Three in four retail job seekers have been in retail for more than a year and over half have been in retail for more than three years.
  • They Have Flexible Schedules: There are just as many job seekers looking for part-time (32.5 percent) vs full-time work (33.6 percent) although they prefer fixed schedules (42.4 percent) vs on demand work (27.7 percent).

The “State of Retail Talent” survey was conducted on the Capango app among 10,895 retail job seekers in the U.S. between July 1 and December 31, 2018.

To learn more about Capango’s “State of Retail Talent” survey results and to download the survey infographic, visit Capango.com/better-retail-talent.

About Capango
Capango provides a highly focused, mobile-first retail job matching platform that quickly connects qualified job seekers to rewarding opportunities without resumes through a proprietary matching algorithm. Unlike traditional job boards, Capango eliminates the need to sift through boring resumes and lengthy applications, focusing instead on a candidate’s “powers” and “passions.” For employers, this means direct access to qualified, passionate workers, making hiring fast and cost-effective. Developed by the team behind Natural Insight, a leading provider of a cloud-based advanced retail execution and workforce management platform, Capango bridges the gap between incredible retail talent and great jobs. To learn more about Capango, visit http://www.capango.com/ and follow on Twitter @CapangoLife.

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Amanda Corey

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