DAYTON, N.J., Aug. 20, 2019 /PRNewswire-PRWeb/ -- Impact XM has tapped industry titan Anne Houghton to serve as the company's new Vice President, Creative. In her new role, Houghton will lead the company's creative teams with creative processes steeped in proven design methodologies that promote communication, collaboration, and on-strategy results.
Houghton joins Impact XM with over two decades of experience with ExhibitGroup Giltspur and The Freeman Company, LCC, serving as VP Creative Leadership. She has led and directed creative teams and has won multimillion-dollar contracts with McDonald's, Microsoft, LG, Wyndham, Harley-Davidson, and Autodesk among others. She also joins Impact XM as a trusted thought leader and speaker for both client and industry-level events.
Impact XM brought Houghton to the team for her excellence in strategic collaboration, her design direction, and for her ability to tell a client's story both verbally and visually.
Said Impact XM president Jared Pollacco: "We are excited to welcome Anne to our team. She is an optimistic and enthusiastic leader that encourages experimentation and transparency. We are eager to see her use her proven skills to provide strategic creative direction to our team to help propel them forward."
About Impact XM (http://www.impact-xm.com)
Impact XM is a global brand engagement agency specialized in live marketing. The agency creates events, meetings, conferences, exhibits, environments, digital engagements and consumer activations that connect clients' target audiences with their brands.
Trusted by some of the world's most respected organizations, the agency has a forty-six-year heritage of insightful strategy, brilliant creative, smart fulfillment and purposeful metrics. Impact XM clients operate across a variety of industries, including the Aviation, Healthcare, Technology and Industrial sectors.
Headquartered in New Jersey, Impact XM maintains locations in Toronto, Los Angeles, Las Vegas, Washington D.C. and Zurich. More information can be found at: http://www.impact-xm.com
SOURCE Impact XM
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