COVID-19 will be highly disruptive for restaurants. What you do now will determine the arc of your business from here forward.
LAS VEGAS (PRWEB) March 12, 2020
Kamron Karington, the CEO of restaurant marketing consulting firm Repeat Returns, sees unique challenges, and opportunities for restaurants experiencing dwindling revenues due to the coronavirus (COVID-19) scare.
And he’s posted a YouTube video of essential steps owners can and should take.
The video has struck a nerve with restaurant owners across the Internet and continues to attract new legions of viewers, according to Karington. “Just as our nation’s doctors identified sensible ways to avoid the coronavirus—my video points restaurant owners toward commonsense tips for weathering this latest challenge, and the proper marketing and messaging strategy to maintain the confidence of their established clientele,” says Karington.
With a daily flood of dramatic media stories threatening the restaurant trade, resourceful owners are focusing more attention on marketing strategies, he adds. The blog he created as part of his company’s website carries a steady stream of industry news and analysis. But Karington determined that a video gone viral could get fresh ideas out to clients and others with a speed rivaling the media news cycle.
Hence, the “ARE YOU READY TO GO VIRAL?” video.
Two of its prime suggestions? “More people staying home can equal hugely increased demand for food delivery services. If you own a restaurant and you already deliver—that’s exactly what you need to be promoting right now. Online ads are by far the best way to do it.”
Karington is also the author of Gun To The Head Marketing, a popular marketing resource for restaurant and pizzeria owners.
About Repeat Returns: Repeat Returns makes big data marketing available to small restaurant and pizzeria owners worldwide. For more information on Repeat Returns and their fully integrated POS marketing solution visit http://www.RepeatReturns.com or phone (702) 966-3001.