Inspired Beacon Announces Launch of New Brand Identity SunPlum™
GARNER, N.C. (PRWEB) May 31, 2018 -- Inspired Beacon, an innovative modern mercantile that offers customers a one stop online shop for products that promote a positive and inspired lifestyle, introduces their new brand identity today. The business has rebranded from Inspired Beacon to SunPlum™ and is super excited to be rolling out the new branding to customers! Among the other changes will be its parent company, logo, website and domain name. The parent company will now be Kasun & Spoke Trade Inc. and will focus on creating and establishing thoughtful niche brands. SunPlum’s new website address will be (http://www.sunplum.com).
The great reputation that was built under their previous young and growing brand, “Inspired Beacon” was indeed a valuable asset to the company. However, they “firmly believe that changing the brand’s name to SunPlum™ will better align with their parent company’s vision and branding goals: to provide high quality lifestyle products while encouraging patrons to Enjoy Life!”
The new SunPlum™ brand further empowers their online store to stand out prominently not just within the expansive lifestyle and wellness business industry, but also within the progressive global e-commerce industry.
While its logo brings an uplifting and new visual distinctiveness illustrating the brand as fun, smart, fresh, effective and authentic, and connects them directly to the demographic that identifies with those ethos. SunPlum™ emphasis on providing a full range of high quality lifestyle products to its customers is mirrored in the shop’s tag line: "Enjoy Life." These two words speaks to SunPlum™ core belief that “in this complicated, ever-changing world, no matter the challenges…people will do their best to take care of themselves in mind, body and soul as it will allow them to enjoy and live fuller lives”. Now it’s easier than ever for customers to get the products they need from SunPlum™ website in just a few clicks, that brings them closer to enjoying the life they deserve.
SunPlum™ have carefully chosen their branding to signify the balance, happiness and sustenance the Sun provides adjoined with the Plum that symbolizes abundance, positive growth, beauty and youthfulness at any age; and overall support of wellness that SunPum™ provides to their customers.
The new and fully-optimized website (http://www.sunplum.com) will seek to increase SunPlum™ online presence to ensure prospective customers can easily find their quality products on the internet and allow customers to gain easy access to the online shop. All visitors to the website will have the option to subscribe to their weekly newsletter. This will include carefully curated email updates to inform customers about their best-selling products, value offerings, new arrivals and helpful blog articles. Newsletter subscribers can always opt-out any time they want.
Along with these changes and improvements, SunPlum™ have also updated their social media channels, so everyone can check out their latest updates and promotions straight from their favorite social media platforms and mobile phones. (Twitter, Facebook, Pinterest & Instagram to name a few).
SunPlum™ also intends to maintain its commitment to environment-friendly business practices and continue to focus on over delivering with superior customer service and worthwhile products. Health and environmentally conscious customers will be reassured knowing that all products marketed and sold by SunPlum™ are carefully assessed for quality, sustainability, and environmental impact.
They are thankful to all across the universe for their love and support and would like us to continue this worthwhile journey together with them. Cheers to Enjoying Life!
SunPlum™, http://www.sunplum.com, +1 (866) 669-7438, [email protected]
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