Intake Studios Shows How Commercial Production Companies Can Expand Services by Tapping Into Boom Ideanet
Kansas City, MO (PRWEB) July 30, 2013 -- Many commercial production companies enjoy direct-to-client relationships. But they often lack the in-house resources to develop the ideas and scripts needed to address the marketing challenges of those clients. Now they have a resource they can tap. That resource is Boom Ideanet. Boom Ideanet is an ethical crowdsourcing platform that focuses on idea creation for businesses in any category.
“Boom Ideanet hosts a network of disciplined creative talent that can be plugged in to a project on-demand and deliver a volume of quality ideas at a favorable cost. We typically work directly with brands and agencies. But our work with Intake Studios shows that our platform is ideal for production companies, as well.” said Steve Wood, Managing Director of Boom Ideanet.
Troy Lott, President/Executive Producer of Intake Studios had this to add, “We have direct relationships with some clients who rely on us to develop the creative. Without writers on-staff, we usually turn to freelancers, which are not always available on our schedule. Then we learned about Boom Ideanet. They worked with us to prepare a brief, engage their network of copywriters and art directors and turned over a wealth of great ideas. Our client, Hartman Oil, loved the ideas and the process. We moved right into production and now have inspired advertising to show for it.”
View the first of two commercials created through this approach here: https://vimeo.com/intakestudios/review/64405694/59d7b36e32
Boom Ideanet has developed the broadcast advertising for a Fortune 400 retailer for over two years. Its “crowd” of vetted creative talent has broad experience, which makes it suitable for almost any brand communication challenge. The firm is now making its crowdsourcing platform available to other businesses, including commercial production companies -- from coast-to-coast. The firm operates out of Kansas City, but its reach is global, not just in the brands it can serve, but in the talent it attracts.
About Boom Ideanet
Boom Ideanet, LLC represents an ethical crowdsourcing platform for marketing and advertising idea creation. The model offers businesses a cost advantage without taking advantage of creators. Based in Kansas City, MO, Boom manages a global network of creative talents, hosts assignments and collects ideas in its proprietary online application.
Andrea Moran, Boom Ideanet, http://www.boomideanet.com, 816-216-6664, [email protected]
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