In the era of patient-centred research and healthcare, clinical researchers are being asked to think beyond hypothesis testing, and to engage in sometimes-difficult discussions about the meaningfulness of their trial results.
TORONTO (PRWEB) July 13, 2020
Join Benoit Arnould, Divisional Principal, Patient Centred Outcomes, ICON plc, Alexia Marrel, Lead Outcomes Researcher, Patient Centred Outcomes, ICON plc and Olga Moshkovich, Lead Outcomes Researcher, Patient Centred Outcomes, ICON plc in a live webinar on Thursday, July 30 at 11am EDT (4pm BST/UK).
In the era of patient-centred research and healthcare, clinical researchers are being asked to think beyond hypothesis testing, and to engage in sometimes-difficult discussions about the meaningfulness of their trial results. Regulators, payers, clinicians and patient advocacy groups all want to understand how innovative products and treatments can change the course of disease, and how patients will experience and value these changes.
The recent draft guidance issued by FDA (Oct 2019) “Patient-Focused Drug Development: Methods to Identify What Is Important to Patients” encourages industry to conduct qualitative research. While most stakeholders recognise the unique value of qualitative research, and researchers have strong qualitative methods to capture and report subjective experience communicated with natural language, adapting and integrating this into sophisticated clinical trials is not always straightforward.
Join this webinar for insights on how to include qualitative research into your trials more effectively. Experts from ICON plc will share knowledge from over five years of successfully designing and conducting entry and exit interviews in clinical trials, and discuss the solid and emerging set of scientific publications available to support this approach.
For more information or to register for this event, visit Integrating Qualitative Patient Interviews into a Clinical Trial Protocol.
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