IWON Organics Completes Funding Round and New Product Launch

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IWON organics closed a $350k funding round this month and launched a new protein cereal line.

IWON organics, a fast-growing protein-fueled snack brand, closed a $350k funding round this month and launched a new protein cereal line. These developments come on the back of a strong 2020, with plans to double the business in 2021.

In addition to using the funding to continue growth of IWON’s existing snack lines, the raise drives the innovative launch into the breakfast cereal space. Like IWON’s signature Puffs and Stix, the newly released Protein Crunchies cereal provides balanced nutrition with a blend of organic peas, navy beans and brown rice.

"With the release of our new cereal line, we're showcasing how serious we were when we noted our plans to build a health and wellness platform," says founder and CEO Mark Samuel. "We knew from day one that we wanted to be in different parts of the grocery store, and we have no plans on slowing down to make that happen."

Each of IWON’s flavor-infused protein lines provide a better-for-you option to consumers. They support the company’s customers, who range from nutrition-conscious moms to fitness enthusiasts, in maintaining a long-term, healthy relationship with food. The snacks are now available at close to 5,000 locations from Vitamin Shoppe to Whole Foods, Sprouts, Kroger, Safeway and Walmart.        

For a list of locations near you, please visit: https://iwonorganics.com/apps/where-to-buy

About IWON organics:

IWON organics is a pioneer in successfully formulating protein snacks that combine bold flavors with the healthiest plant-based proteins, and certified organic and non-GMO ingredients. The snacks are soy-free, gluten-free, with low sugar options and multiple vegan flavors. As discerning shoppers with active lifestyles continue to make informed choices about their food sources, IWON offers them options that doesn’t sacrifice flavor.

For more information visit: http://iwonorganics.com/

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PR Dept.
IWON Organics
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