From its inception, IZ Adaptive has prioritized empowerment through fashion,” said Camilleri, “We’re honored to have found a way to further that mission during these uncertain times by providing safe and functional masks to consumers while supporting the Christopher & Dana Reeve Foundation.
LOS ANGELES (PRWEB) May 21, 2020
Just in time for Global Accessibility Awareness Day, Izzy Camilleri, founder and head designer of the innovative and inclusive clothing brand, IZ Adaptive, today announced a partnership with the Christopher & Dana Reeve Foundation. Camilleri and her team at IZ Adaptive, a revolutionary apparel brand designed for people living with a physical disability, have adjusted their time and resources to produce consumer face masks, the proceeds of which will benefit the foundation.
The chic, denim masks are available in adult and children’s sizes and in-keeping with the mission of IZ Adaptive, are also adapted for people with physical disabilities. 20% of all mask sales in the US and Canada moving forward will be donated to the Christopher & Dana Reeve Foundation. The eco-friendly, washable fabric masks are made from a densely-woven poly cotton and spandex blend following the protocol established for consumer use. Masks are $15 and can be purchased online beginning today at http://www.izadaptive.com.
Prior to partnering with the Christopher & Dana Reeve Foundation, IZ Adaptive masks were made available in mid-April through a one-for-one donation partnership with Maison Birks. Since the launch, more than 10,000 masks have been donated to Canadian hospitals.
“We are pleased and honored to be selected as a beneficiary of IZ Adaptive’s work to support the paralysis community during these challenging times,” said Aimee Hunnewell, Chief Development Officer, the Christopher & Dana Reeve Foundation. “This effort underscores the company’s deep understanding of the special circumstances and inherent health risks associated with COVID-19 that will become more challenging for those living with paralysis. We thank IZ Adaptive for its compassion and dedication to our community.”
“From its inception, IZ Adaptive has prioritized empowerment through fashion,” said Camilleri, “We’re honored to have found a way to further that mission during these uncertain times by providing safe and functional masks to consumers while supporting the Christopher & Dana Reeve Foundation.”
About IZ Adaptive
IZ Adaptive is a ready-to-wear apparel line designed for adults with physical disabilities. A leader in the adaptive space, the revamped brand features wardrobe basics like tees, denim, coats, and other casual wear with adaptive design features that make getting dressed more accessible to everyone. Fashion designer Izzy Camilleri founded the company in 2009, as one of the first brands to launch a truly inclusive apparel collection. By designing with disability in mind, Camilleri aims to make getting dressed easier for everyone, and to help empower people to feel their best through fashion. IZ Adaptive is headquartered in Toronto, Canada. For more information, visit http://www.izadaptive.com.
About Izzy Camilleri
One of Canada's leading innovative and celebrated designers, Camilleri’s fashion collections have been featured in Vogue, InStyle, Harper's Bazaar and Forbes. Angelina Jolie, David Bowie, and Meryl Streep, Daniel Radcliffe are just a few of the celebrities who have worn Camilleri’s designs, and she regularly collaborates with top film and television costume designers on custom pieces for A-list projects and talent. Most recently, Camilleri created the wardrobe worn by Jason Momoa in the Ozzy Osborne teaser video Scary Little Green Men. All of Camilleri’s collections and work are available to view at http://www.izzycamilleri.com.
About Reeve Foundation:
The Christopher & Dana Reeve Foundation is dedicated to curing spinal cord injury by advancing innovative research and improving quality of life for individuals and families impacted by paralysis. We meet all 20 of the Better Business Bureau’s standards for charity accountability and hold the BBB’s Charity Seal. For more information, please visit our website at http://www.ChristopherReeve.org or call 800-225-0292.