Justin Brands Celebrates Director of Event Marketing, Tom Feller, on Induction into ProRodeo Hall of Fame
Justin Brands, a leading name in the western and cowboy boot industry, is thrilled to announce the prestigious induction of its esteemed Director of Event Marketing, Tom Feller, into the ProRodeo Hall of Fame. This esteemed recognition highlights Feller's remarkable contributions to the sport of rodeo and his unwavering dedication to preserving and promoting Western heritage.
FORT WORTH, Texas, July 25, 2023 /PRNewswire-PRWeb/ -- Justin Brands, a leading name in the western and cowboy boot industry, is thrilled to announce the prestigious induction of its esteemed Director of Event Marketing, Tom Feller, into the ProRodeo Hall of Fame. This esteemed recognition highlights Feller's remarkable contributions to the sport of rodeo and his unwavering dedication to preserving and promoting Western heritage.
The ProRodeo Hall of Fame induction is a crowning achievement for Feller, a true icon in the world of rodeo marketing. His commitment to ProRodeo programs such as the Justin Sportsmedicine Team®, the Justin Cowboy Crisis Fund and Chairman of the PRCA Board of Directors gained him entrance into the Hall.
Before his time at Justin Brands, Inc., Feller was an esteemed barrel man. He clowned at the National Finals Rodeo in 1981 and was an alternate in 1976, 1982, and 1985. He was also chosen as the PRCA Clown of the Year in 1981 and 1987. For years, Feller worked as a bullfighter with his brother Jim Bob Feller.
Under Feller's visionary leadership at Justin Brands, event marketing initiatives have soared to new heights, further solidifying the company's commitment to the rodeo community. Through strategic partnerships and innovative campaigns, Feller has played a vital role in elevating the brand's presence in the rodeo world and beyond.
"Tom Feller's induction into the ProRodeo Hall of Fame is a testament to his unparalleled passion for rodeo and his extraordinary contributions to the sport," said John Sweeney, President of Justin Brands, Inc. "His commitment to the Justin Sportsmedicine Team, the Justin Cowboy Crisis Fund, and the sport of rodeo has not only strengthened our brand but has positively impacted the entire rodeo community. We are immensely proud to have him as part of our team and congratulate him on this well-deserved honor."
Feller's journey in the rodeo industry has been marked by a deep appreciation for the sport's traditions and a commitment to advancing its reach to new audiences. From organizing world-class rodeo competitions to supporting local rodeo associations, Feller's dedication has left an indelible mark on the rodeo landscape.
The ProRodeo Hall of Fame induction ceremony took place on July 15, 2023, in Colorado Springs, where Feller joined an elite group of rodeo legends who have been recognized for their exceptional contributions to the sport. This prestigious honor will further solidify Feller's legacy as a true trailblazer in the rodeo marketing sphere.
Learn more about Feller at the ProRodeo Hall of Fame.
About Justin Boots
Justin Boots is a brand of Western footwear that was founded in 1879 by H.J. Justin. The company is headquartered in Fort Worth, Texas, and produces a wide range of boots for both men and women, including cowboy boots, work boots, and casual shoes. Justin Boots is known for its high-quality craftsmanship and use of premium materials and has a reputation for being a trusted brand in the Western footwear market. For more information, visit justinboots.com.
Media Contact
Taylor Morton, Justin Boots, 8173482894, [email protected]
SOURCE Justin Boots
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