“Our mission with Kala is to deliver the best shopping experience possible for our customers by fundamentally changing the traditional eCommerce model to put consumers in control and personalize their experience,” says Kala co-founders, Ryan and Brian Wegner.
CARMEL, Ind. (PRWEB) February 05, 2020
Following its launch in 2019, Kala (http://www.MyKala.com) has been identified as the “new innovative e-commerce marketplace to watch” and now extends its unique consumer-driven model by adding new “Make an Offer” features and other key website upgrades to further improve the customer experience.
“Our mission with Kala is to deliver the best shopping experience possible for our customers – that means not just listening to what they want, but fundamentally changing the traditional eCommerce model to put them in control and personalize their experience,” says Kala founders, Ryan and Brian Wegner.
What’s New for 2020?
Consumers can shop via the website, MyKala.com, or the made-for-mobile Kala app, which now features an all new way for consumers to “Make an Offer” and name their own price on the products they want. Make an Offer gives consumers the power to submit their own custom price offers on thousands of products from participating sellers, cutting both the time and stress it takes to search for the price that best fits their budget. This new feature follows Kala’s convenient and conversational shopping experience, meaning shoppers get an instantaneous response to their offers in a way that’s very much like texting.
“With our unique consumer-driven model, whether someone is looking for a specific type of modern copper farmhouse sink for a home renovation project or a green 14’ hardshell planing paddleboard, they can easily find the exact product they’re looking for at a price that fits their budget.”
In addition to the array of new features Kala has added to the marketplace, the innovative startup has also recently introduced several key website and mobile app improvements designed to make it even easier for consumers to shop.
The latest release includes:
- New filtering options for products;
- An upgrade in visually displayed product info;
- A more streamlined checkout process for members;
- Guest checkout capabilities
- All-new site navigation features
And while Kala remains focused on continuing to deliver value to their growing community of shoppers, the startup is also dedicated to addressing many of the key issues facing 3rd party retailers selling on marketplaces today.
“In addition to delivering a modern shopping experience to consumers, Kala is also committed to providing high-quality sellers with a solution that elevates their brand and allows them to control the way they operate their business. Sellers have expressed their appreciation of the support they receive from Kala and the ability to run their business more profitably and without the constraints they’re experiencing on other marketplaces.”
Since launching in late 2019, Kala has already added more than 400,000 new products to its marketplace across Tools & Hardware, Home & Garden, Fashion & Apparel, Travel, Sport & Fitness, Electronics, Kids, and Pets categories. “We’re excited to announce that our latest categories, Health & Beauty and Automotive, are now available to shop in the marketplace. With this latest release of new features and product categories, we are demonstrating our commitment to not only growing product volume and variety for our community of users, but continuing to release new, interactive features that will deliver real value and continued innovation for e-commerce.”
As Kala continues to grow, they will rapidly be adding more brands and products to their lineup, and will soon be adding a social twist to make online shopping even more fun.